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Kenneth Cole Blue is a men's eau de toilette in a 3.4 oz spray, built on a fresh citrus-aquatic accord of mandarin, lemon, marine notes, lavender and ginger over cedar and amber. It is a light, easygoing daytime scent rather than a heavy evening fragrance. The 3.4 oz size is the standard full bottle, so it lasts months with regular use. It is widely sold at discount online retailers, and its price sits well below typical department-store pricing for the same size.
Lowest price we've seen: $24.80 on Oct 28. Tracked across 1 store since Oct 28.
With 4.4 out of 5 from 568 ratings, owners mostly describe it as a fresh, invigorating aquatic that is easy to wear. Reviewers call the citrus opening energetic and the sea notes refreshing, and many wear it to the office or on casual summer days.