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Eqqualberry Vitamin Illuminating Serum vs Cetaphil Vitamin C Serum

Buy the Eqqualberry if you want the strongest brightening formula per dollar: 4% niacinamide, 2% arbutin and 40% acerola water for $18.95 at Miss A as of November 8, 2026. Buy the Cetaphil if your skin is sensitive or dry and you want a fragrance-free, hypoallergenic serum with 24-hour hydration for $19.99 at Target as of November 8, 2026. The two are within about a dollar of each other, so the choice comes down to actives versus gentleness.

Today the Eqqualberry Vitamin Illuminating Serum costs $1.04 less at its best price.

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EQQUALBERRY
Eqqualberry Vitamin Illuminating Serum

Eqqualberry Vitamin Illuminating Serum

4.6(3,600 ratings)
$18.95at Miss AObserved at 8:28 AM
See all prices and details
Visit Miss A

Choose the Eqqualberry if you want a higher dose of brightening actives (4% niacinamide plus 2% arbutin) and a larger ingredient list of ceramides and hyaluronic acid for a slightly lower price.

Pros
  • 4% niacinamide and 2% arbutin give a real brightening dose.
  • 40% acerola water plus a vitamin C derivative adds antioxidant support.
  • Five ceramides and eight hyaluronic acid types support the skin barrier.
  • Cheapest of the two at $18.95 at Miss A as of November 8, 2026.
  • Cruelty-free and rated 4.6 out of 5 from 3,600 ratings.
Cons
  • Not labeled fragrance free, so sensitive skin may react.
  • No hypoallergenic or non-comedogenic claim.
  • Vitamin C derivative is only 10 ppm, so it is a minor player.
  • Price has swung between $18.74 and $22.99 since November 2, 2026.
Cetaphil
CETAPHIL Vitamin C Serum

Cetaphil Vitamin C Serum

CETAPHIL Vitamin C Serum

4.5(485 ratings)
$19.99at TargetObserved at 6:51 AM
See all prices and details
Visit Target

Store links may earn us a commission. Price via Klarna.

Choose the Cetaphil if you have sensitive, dry or reactive skin and want a fragrance-free, hypoallergenic, non-comedogenic serum backed by a big dermatology brand.

Pros
  • Fragrance free, paraben free, hypoallergenic and non-comedogenic.
  • Claims 24-hour hydration and defense against five signs of sensitivity.
  • Sunflower seed oil conditions dry and combination skin.
  • Backed by Cetaphil's dermatology reputation and widely stocked.
  • Pipette bottle gives easy, measured dosing.
Cons
  • Niacinamide and vitamin C amounts are not disclosed.
  • No arbutin or ceramides in the formula.
  • Fewer ratings (485) than the Eqqualberry.
  • Costs about a dollar more at $19.99 at Target as of November 8, 2026.

What separates them

Eqqualberry Vitamin Illuminating SerumCetaphil Vitamin C Serum
Price$18.95 at Miss A as of November 8, 2026$19.99 at Target as of November 8, 2026
Niacinamide strength4% (40,000 ppm)Listed, amount not disclosed
Brightening actives2% arbutin plus 3-o-ethyl ascorbic acid and 40% acerola waterVitamin C plus niacinamide
Barrier and hydration ingredients5 ceramides, 8 hyaluronic acid types, panthenol, tocopherolHyaluronic acid, niacinamide, sunflower seed oil
FragranceNot stated as fragrance freeFragrance free
Sensitive-skin testingMarketed for all skin types, no hypoallergenic claimHypoallergenic, non-comedogenic, paraben free
Ratings volume4.6 out of 5 from 3,600 ratings4.5 out of 5 from 485 ratings
Size30 ml (1.01 fl oz)1.0 fl oz

Price history

$22.99$18.74
Nov 2Nov 8
  • Eqqualberry Vitamin Illuminating Serum: lowest $18.74 on Nov 8 at YesStyle.com.
  • Cetaphil Vitamin C Serum: lowest $19.84 on Nov 8 at Walmart.

Prices at every store

Eqqualberry Vitamin Illuminating Serum

  • Miss ANew

    In stock

    $18.95Observed at 8:28 AM
    Visit Miss A
  • FacethefutureNew

    In stock

    $20.90+ $5.38 shippingObserved at 8:28 AM
    Visit Facethefuture
  • Ulta BeautyNew

    In stock

    $24.99+ $6.95 shippingObserved at 8:28 AM
    Visit Ulta Beauty
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $21.99Observed Nov 6, 2026, 2:16 AM
    Visit Amazon

Also available at

  • eBayCheck price at eBay
  • StyleVanaCheck price at StyleVana
  • FragranceNet.comCheck price at FragranceNet.com

Store links may earn us a commission. Some prices via Klarna.

All 6 stores and price history →

Cetaphil Vitamin C Serum

  • TargetNew

    In stock

    $19.99+ $5.99 shippingObserved at 6:51 AM
    Visit Target
  • WalmartNew

    In stock

    $19.84+ $6.99 shippingObserved at 6:51 AM
    Visit Walmart
  • WalgreensNew

    In stock

    $24.99+ $5.99 shippingObserved at 6:51 AM
    Visit Walgreens
  • Ulta BeautyNew

    In stock

    $25.99+ $6.95 shippingObserved at 6:51 AM
    Visit Ulta Beauty

Also available at

  • WalmartCheck price at Walmart

Store links may earn us a commission. Some prices via Klarna.

All 4 stores and price history →

Specs compared

SpecEqqualberry Vitamin Illuminating SerumCetaphil Vitamin C Serum
Skin typeAll Skin TypeDry Skin, Normal Skin, Sensitive Skin, Combinat…
ContentNiacinamide, Vitamins, Vitamin CHyaluronic Acid, Niacinamide, Vitamin C
Skin ConcernHyperpigmentationHyperpigmentation
Volume (fl oz)1.011.0
TextureLiquidLiquid
Volume30ml—
Acerola water content40% Acerola water—
Acerola water ppm400,000ppm—
Niacinamide content40,000ppm—
Arbutin content2% (20,000 ppm)—
Niacinamide percentage4% (40,000 ppm)—
Panthenol content2,940ppm—
Show all 29 specsShow fewer specs
SpecEqqualberry Vitamin Illuminating SerumCetaphil Vitamin C Serum
Tocopherol content2,000ppm—
Vitamin C derivative3-o-ethyl Ascorbic Acid (10ppm)—
Ceramide types5 types of ceramides—
Hyaluronic acid types8 types of hyaluronic acid—
TypeFace—
IngredientVitamin E, Vitamin C, Ceramides, Hyaluronic Aci…—
FormSerum—
SustainabilityCruelty-free—
Skin ProblemHyperpigmentation, Wrinkles—

What reviewers say

Eqqualberry Vitamin Illuminating Serum

  • 4.6 / 53,600 ratings

Cetaphil Vitamin C Serum

  • 4.5 / 5485 ratings

Rated 4.5 out of 5 from 485 ratings, buyers generally find it gentle and easy to layer. Complaints center on slow visible results and the small bottle size.

What people mention
  • TexturePraisedBuyers describe a lightweight liquid that sinks in without stickiness.
  • SensitivityPraisedFragrance-free formula is reported to suit sensitive skin without irritation.
  • BrighteningMixedSome see more even tone, while others say dark spots fade slowly.
  • Bottle sizeCriticisedDaily users say the 1 fl oz bottle runs out quickly.

Questions and answers

Which is better for dark spots and hyperpigmentation?
The Eqqualberry has the edge on paper: 4% niacinamide plus 2% arbutin target pigment directly. The Cetaphil relies on undisclosed amounts of vitamin C and niacinamide, which is gentler but less potent.
Which is better for sensitive skin?
The Cetaphil. It is fragrance free, hypoallergenic and non-comedogenic, and it is formulated for sensitive and dry skin. The Eqqualberry makes no fragrance-free or hypoallergenic claim.
Is the Eqqualberry worth it over the Cetaphil?
Yes if you want stronger brightening actives and more barrier ingredients, and it is also about a dollar cheaper. No if your skin reacts easily, since the Cetaphil is the safer formula.
Can I use either one in the morning?
Both are marketed as day serums. The Eqqualberry's vitamin C derivative is mild, but with either one use sunscreen, since brightening actives can increase sun sensitivity.
How long does a bottle last?
Both are about 1 fl oz (30 ml). At a typical two to three drops twice a day, expect roughly two to three months per bottle.
Which has better reviews?
The Eqqualberry rates 4.6 out of 5 from 3,600 ratings; the Cetaphil rates 4.5 out of 5 from 485 ratings. The Eqqualberry's score rests on far more reviews.

More comparisons

  • Eqqualberry Hyaltoin Flooding Serum vs Eqqualberry Vitamin Illuminating Serum
  • Eqqualberry Vitamin C Face Serum vs Eqqualberry Vitamin Illuminating Serum

Buying guides that pick them

  • Best vitamin C serums for face
No. of Pieces (pcs)
1
—
GenderFemale—
number_of_pieces—1
color—White
size—1
Fragrance Free—Yes
Weight (oz)—1.0
Packaging—Pipette