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Hisense 100" U7 Mini-LED Google TV vs TCL 98" QM7L SQD-Mini LED Google TV

Both are 98–100 inch Mini-LED Google TVs with 3,000-nit peaks, so the split is motion and gaming versus color and sound. The Hisense U7 wins for gamers and sports fans: a native 165Hz panel with VRR from 48Hz to 165Hz and four HDMI ports beats the TCL's 144Hz. The TCL QM7L counters with 100% BT2020 color coverage, an anti-reflective HVA panel, and Bang & Olufsen audio with Dolby Atmos FlexConnect. The Hisense carries a 4.8 rating from 576 owners; the TCL's 4.6 comes from only 42, so treat it as early signal.

  • Choose the Hisense U7 if you game on a console or PC, watch a lot of sports, or want the model with the deeper track record of owner ratings.
  • Choose the TCL QM7L if a bright room with reflections is your main problem, or you want the widest color and a sound system you can expand with a subwoofer and rear speakers.

Prices

  • Hisense 100" U7 Mini-LED Google TV: $2,499.99 at Walmart (checked today)
  • TCL 98" QM7L SQD-Mini LED Google TV: $2,197.99 at Best Buy (checked today)
  • Difference: the TCL 98" QM7L SQD-Mini LED Google TV is $302.00 cheaper than the Hisense 100" U7 Mini-LED Google TV today
Hisense
Hisense 100" U7 Mini-LED ULED 4K UHD Smart Google TV (100U7SG, 2026 Model)

Hisense 100" U7 Mini-LED Google TV

Hisense 100" U7 Mini-LED ULED 4K UHD Smart Google TV (100U7SG, 2026 Model)

4.8(576 ratings)
$2,499.99at WalmartChecked 1 h ago
See all prices and details
Visit Walmart
Pros
  • 165Hz native panel with wide VRR range suits fast games and sports
  • 2,304 dimming zones and 3,000 nits give strong HDR contrast
  • Four HDMI ports for console, PC and soundbar together
  • 2.1.2 Devialet-tuned audio at 60W
  • Large body of owner ratings backs the score
Cons
  • No anti-reflective coating claim, so bright windows may show reflections
  • 100-inch set needs a very wide wall and careful delivery planning
  • No expandable speaker ecosystem like the TCL's FlexConnect
TCL
TCL 98” QM7L Series SQD-Mini LED QLED Smart Google TV with Gemini (New 2026)

TCL 98" QM7L SQD-Mini LED Google TV

TCL 98” QM7L Series SQD-Mini LED QLED Smart Google TV with Gemini (New 2026)

4.6(42 ratings)
$2,197.99at Best BuyChecked 1 h ago
See all prices and details
Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Pros
  • 100% BT2020 color claim for wide, saturated HDR
  • Anti-reflective HVA 2.0 Pro panel handles bright rooms better
  • Bang & Olufsen audio with Dolby Atmos FlexConnect expansion
  • Supports HDR10+ alongside HDR10 and HLG
  • 98 inches fits slightly more walls than 100
Cons
  • 144Hz native refresh is a step below the Hisense
  • Fewer dimming zones than the Hisense
  • Only 42 ratings so far, so long-term reliability is less proven

What separates them

Hisense 100" U7 Mini-LED Google TVTCL 98" QM7L SQD-Mini LED Google TV
Native refresh rate165Hz, with VRR from 48Hz to 165Hz144Hz, Motion Rate 480 processing
Dimming zonesUp to 2,304 local dimming zonesUp to 2,100+ discrete dimming zones
Peak brightnessUp to 3,000 nitsUp to 3,000 nits
Color coveragePantone Validated color100% BT2020 color ratio claim
Panel and reflectionsStandard panel, no anti-glare claimAnti-reflective HVA 2.0 Pro panel
Audio2.1.2 channel, 60W, tuned by DevialetBang & Olufsen tuning, Dolby Atmos FlexConnect with optional subwoofer and satellites
Screen size100 inches98 inches
Owner ratings4.8 from 576 ratings4.6 from 42 ratings

Price history

$2,533.18$2,197.99
Nov 3Nov 10
  • Hisense 100" U7 Mini-LED Google TV: lowest $2,499.99 on Nov 10 at Best Buy.
  • TCL 98" QM7L SQD-Mini LED Google TV: lowest $2,197.99 on Nov 3 at Amazon; $2,197.99 on Nov 10.

Prices at every store

Hisense 100" U7 Mini-LED Google TV

  • Best BuyNew

    In stock

    $2,499.99Free shippingChecked 1 h ago
    Visit Best Buy
  • NeweggNew

    In stock

    $2,499.99Free shippingChecked 1 h ago
    Visit Newegg
  • WalmartNew

    In stockSold by Electronic ExpressReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $2,499.99Free shippingChecked 1 h ago
    Visit Walmart
  • JTF CorpNew

    Availability unknown

    $2,533.18Checked Nov 3
    Visit JTF Corp

Store links may earn us a commission. Some prices via Klarna.

All 5 stores and price history →

TCL 98" QM7L SQD-Mini LED Google TV

  • Best BuyNew

    In stock

    $2,197.99Free shippingChecked 1 h ago
    Visit Best Buy
  • WalmartNew

    In stock

    $2,198.00Free shippingChecked 1 h ago
    Visit Walmart
  • Abt ElectronicsNew

    In stock

    $2,197.99+ $249.00 shippingChecked 1 h ago
    Visit Abt Electronics
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $2,197.99Checked Nov 3
    Visit Amazon

Store links may earn us a commission. Some prices via Klarna.

All 4 stores and price history →

Specs compared

SpecHisense 100" U7 Mini-LED Google TVTCL 98" QM7L SQD-Mini LED Google TV
screen_size100 in98.0
colorBlackBlack
Resolution3840 x 2160—
Refresh rate165 Hz Native Refresh Rate—
Variable refresh rate48Hz–165Hz—
Peak brightness3000 candela per square metre—
Local dimming zones2304 local dimming zones—
Speaker system2.1.2 channel—
Audio output power60W—
HDMI ports4—
USB ports2—
Bluetooth versionBluetooth 5.4—
Show all 23 specsShow fewer specs
SpecHisense 100" U7 Mini-LED Google TVTCL 98" QM7L SQD-Mini LED Google TV
Wi-Fi protocol802.11ax (Wi-Fi 6E)—
HDR Type—HDR10+, HLG, HDR10
Refresh Rate (Hz)—144
Screen Resolution—3840x2160 (4K Ultra HD)
Smart TV—Yes
Wi-Fi—Yes
Release Year—2026
HDR—Yes
Operating System—Google TV
Surround Sound Formats

What reviewers say

Hisense 100" U7 Mini-LED Google TV

  • 4.8 / 5576 ratings

Owners rate it 4.8 out of 5 from 576 ratings, praising its brightness, color, and gaming features. Some mention minor blooming and the need for careful setup.

What people mention
  • BrightnessPraisedOwners say the 3000-nit peak brightness makes HDR pop in bright rooms.
  • BloomingMixedSome notice halos around bright objects on dark backgrounds, though most find it minor.
  • GamingPraisedThe 165Hz VRR and low input lag are called great for consoles and PC.
  • SetupCriticisedThe 100-inch panel is heavy and needs two people to mount safely.

TCL 98" QM7L SQD-Mini LED Google TV

  • 4.6 / 542 ratings

Owners rate the QM7L highly at 4.6 out of 5 from 42 ratings, with praise centered on brightness, contrast and value for a set this size. Complaints are fewer and mostly about size logistics, sound without extras, and some blooming in dark scenes.

What people mention
  • BrightnessPraisedOwners say HDR highlights pop and the screen holds up in bright rooms.
  • ContrastPraisedMini LED dimming gives deep blacks, though some see blooming around bright objects.
  • MotionPraisedThe 144Hz panel is called smooth for sports and gaming.
  • SoundMixed

Questions and answers

Which is better for gaming, the Hisense U7 or the TCL QM7L?
The Hisense U7. Its 165Hz native panel and 48–165Hz VRR range top the TCL's 144Hz, and four HDMI ports make room for a console, a PC and a soundbar at once.
Which handles a bright room better?
The TCL QM7L. Its anti-reflective HVA 2.0 Pro panel is built to cut glare, and it matches the Hisense at up to 3,000 nits peak brightness.
Is the TCL's color really better?
On paper, yes. TCL claims 100% of the BT2020 color ratio, while the Hisense leans on Pantone Validated color for accuracy rather than maximum gamut. TCL notes actual results vary by panel and test conditions.
Which has better sound out of the box?
Close. The Hisense runs a 2.1.2 channel, 60W system tuned by Devialet. The TCL is tuned by Bang & Olufsen with Dolby Atmos FlexConnect, which lets you add a subwoofer and satellite speakers later.
Is the Hisense worth stepping up to over the TCL?
If you game or watch fast sports, yes: the higher refresh rate, wider VRR range and more dimming zones are real gains. If glare control and expandable audio matter more, the TCL is the better fit.
Which is more likely to last?
Neither brand publishes a lifespan figure. The Hisense has far more owner ratings behind its score, which is the better reliability signal, but the TCL is too new to judge.

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More comparisons

  • Hisense 100" U7 Mini-LED ULED 4K UHD Smart Google TV (100U7SG, 2026 Model) vs TCL 98" Class QM8K Series QD-Mini LED QLED 4K UHD Smart Google TV (2025)
  • TCL 98" Class QM8K Series QD-Mini LED QLED 4K UHD Smart Google TV (2025) vs TCL 98” QM7L Series SQD-Mini LED QLED Smart Google TV with Gemini (New 2026)

Buying guides that pick them

  • Best 98-inch and larger 4K Google TVs
—
Dolby Atmos
Display—Mini-LED, QLED
Bang & Olufsen tuning is decent, but bass is thin without the optional subwoofer.