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Insignia F50 Series LED 4K UHD Smart Fire TV vs TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)

Buy the Insignia F50 if you want the lowest price and a Fire TV interface with Alexa built in. Buy the TCL Q6LR if you want a QLED panel with better brightness and color, and smoother motion for sports and games. As of November 4, 2026, the Insignia is $189.99 at Best Buy and the TCL is $267.95 at Macy's, about $78 apart.

Today the Insignia F50 Series LED 4K UHD Smart Fire TV costs $77.96 less at its best price.

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Insignia
Insignia F50 Series LED 4K UHD Smart Fire TV

Insignia F50 Series LED 4K UHD Smart Fire TV

4.6· 7,100 ratings
$189.99at Best BuyObserved at 7:55 AM
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Choose the Insignia F50 if you want a 4K Fire TV for under $200 and already use Alexa and Prime Video.

Pros
  • Lowest price of the two by about $78
  • Fire TV with Alexa and all major streaming apps
  • 4.6 out of 5 from 7,100 ratings
  • Ethernet port and Bluetooth for wired or wireless setups
Cons

What separates them

Insignia F50 Series LED 4K UHD Smart Fire TVTCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)
Panel technologyLED with HDR10QLED with High Brightness+ backlight
Price as of November 4, 2026$189.99 at Best Buy$267.95 at Macy's
Smart platformFire TV with Alexa voice supportRoku TV with voice remote
Motion handling60Hz refresh rate60Hz panel with Motion Rate 240 and MEMC
Gaming featuresNo auto game mode listedAuto Game Mode for lower input lag
HDMI ports33
Audio outputAUX outputOptical audio output

Price history

$297.95$149.99
Oct 30Nov 4
  • Insignia F50 Series LED 4K UHD Smart Fire TV: lowest $149.99 on Oct 30 at Best Buy; $179.99 on Nov 4.
  • TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026): lowest $267.95 on Nov 4 at Macy's.

Prices at every store

Insignia F50 Series LED 4K UHD Smart Fire TV

  • eBayPre-owned

    In stockSold by la.tronics

    $144.95Verified
    Visit store
  • Best BuyNew

    In stock

    $189.99Observed at 7:55 AM
    Visit store
  • eBayNew

    In stockSold by gohardbay

    $189.99Observed at 7:55 AM
    Visit store
  • Refresh ComputersNew

    Out of stock

    $179.99Observed at 7:55 AM
    Visit store

Also available at

  • eBayCheck price at eBay
  • CubatelCheck price at Cubatel
  • Enervee CACheck price at Enervee CA
All 3 stores and price history →

Specs compared

SpecInsignia F50 Series LED 4K UHD Smart Fire TVTCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)
HDMI Ports33 HDMI ports
Display TypeLEDQLED
Resolution4K UHD3840 x 2160
HDTV Format4K UHD4K
Refresh Rate60Hz60 Hz
Screen FormFlatFlat
High DefinitionYesYes
ColorBlackBlack
HDRYesYes
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Ethernet, AUXBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …

What reviewers say

Insignia F50 Series LED 4K UHD Smart Fire TV

With 4.6 out of 5 from about 7,100 ratings, owners mostly treat it as good value for a cheap 4K set. Complaints tend to focus on the Fire TV interface and picture quality limits rather than hardware failures.

Pros
  • Easy setup and built-in streaming apps
  • Sharp 4K picture for the price
  • Alexa voice remote works well
  • Good value as a second TV
Cons
  • Ads and promoted rows on the Fire TV home screen
  • Average brightness and black levels
  • Built-in speakers sound thin
  • Occasional app slowdowns

TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)

The 48 ratings average 4 out of 5, which fits a budget QLED that delivers on picture for the price. Owners of TCL's Q-series generally praise color and the Roku interface and note that sound and brightness are the weak spots.

Questions and answers

Which is better for watching sports?
The TCL Q6LR. Its Motion Rate 240 with MEMC smooths fast motion, while the Insignia is a plain 60Hz panel with no motion smoothing listed.
Is the TCL worth the extra $78?
If picture quality matters to you, yes. The QLED panel and brightness boost are the main things you pay for. If you just want a cheap 4K TV, the Insignia is fine.
Which has the better smart platform?
It depends on your habits. Fire TV ties into Alexa and Prime Video. Roku TV is simpler and has a well-liked interface. Both carry the major streaming apps.
Which is better for gaming?
The TCL. It has Auto Game Mode for reduced input lag. The Insignia lists no game mode, so expect standard 60Hz performance.
Which one lasts longer?
Neither maker publishes a lifespan figure, so there is no clear winner. The Insignia has far more ratings, which gives more evidence of how it holds up over time.
Can I mount either on a wall?
The Insignia lists VESA 100x100 and ships with a stand. The TCL is flat and comes with a stand, but check its VESA pattern before buying a mount.

More comparisons

  • Insignia F50 Series LED 4K UHD Smart Fire TV vs TCL S5 50" 4K UHD Smart TV (2024)
  • Toshiba M450 QLED 4K UHD Smart Fire TV vs Insignia F50 Series LED 4K UHD Smart Fire TV
  • Toshiba M450 QLED 4K UHD Smart Fire TV vs TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)
  • Plain LED backlight, so weaker brightness and color than QLED
  • 60Hz with no motion smoothing feature listed
  • No optical audio output
  • TCL
    TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)

    TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)

    4· 48 ratings
    $267.95at Macy'sObserved at 7:55 AM
    Visit store

    Choose the TCL Q6LR if you care more about picture quality and motion than about saving $78.

    Pros
    • QLED panel with High Brightness+ for stronger color and contrast
    • Motion Rate 240 with MEMC smooths fast action
    • Auto Game Mode cuts input lag for consoles
    • Optical audio output for soundbars
    Cons
    • Costs about $78 more
    • Only 4 out of 5 from 48 ratings, a small sample
    • Roku TV instead of Fire TV, so no built-in Alexa ecosystem
    Ratings volume
    4.6 out of 5 from 7,100 ratings
    4 out of 5 from 48 ratings

    TCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)

    • Macy'sNew

      In stock

      $267.95Observed at 7:55 AM
      Visit store
    • WalmartNew

      Out of stock

      $228.00Verified
      Visit store
    All 2 stores and price history →
    Supported Streaming Services
    Hulu, Netflix, Prime Video, YouTube, HBO, Disne…
    Roku
    Screen Size43 inches, 55 inches, 65 inches, 85 inches43 in
    Show all 35 specsShow fewer specs
    SpecInsignia F50 Series LED 4K UHD Smart Fire TVTCL 43" Class Q6LR Series QLED 4K UHD HDR Smart Roku TV (New 2026)
    Network FunctionalitySmart TV, Streaming—
    Smart TVYes—
    Internet Streaming ServicesNetflix, Disney+, Hulu, Prime Video—
    Network ConnectivityWi-Fi, Ethernet—
    Video InterfaceHDMI—
    Supported Resolutions4K—
    Backlight TechnologyLED—
    Display HighlightsHDR10—
    Display Aspect Ratio16:9—
    Image Contrast RatioImproved contrast ratios (with HDR10)—
    Viewing Angle170 degrees—
    Viewing Angle (Vertical)170 degrees—
    Menu LanguageSpanish, English—
    Stand And MountStand included—
    Design HighlightsWall mountable—
    MaterialMetal (bezel), Glass (edge-to-edge)—
    Mount InterfaceVESA 100x100 standard—
    Contrast Ratio5496:1—
    Assistant SupportAmazon Alexa—
    Weight23.6 lb—
    With V-ChipYes—
    Width48.4 in wide—
    Depth3.2 in deep—
    Pros
    • Strong color and contrast for the price
    • Roku interface is easy to set up and navigate
    • Good value as a bedroom or secondary TV
    Cons
    • Built-in speakers are thin, so a soundbar helps
    • Brightness limits HDR impact in bright rooms
    • Motion smoothing needs tuning for sports and movies