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JBL Live 770NC vs Bose QuietComfort Headphones (2nd Gen)

The JBL Live 770NC is the better value for most people: it costs $120 at Star Promotion as of November 7, 2026, versus $169 at Amazon for the Bose QuietComfort, and it runs up to 65 hours per charge. The Bose wins on noise cancellation tuning, app control and a carrying case, and its price has ranged from $169 to $199 since October 30. Buy the JBL for long battery life and a lower price; buy the Bose if top-tier ANC and a travel case matter more than $49.

Today the JBL Live 770NC costs $49.00 less at its best price.

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JBL
JBL Live 770NC

JBL Live 770NC

4.9(18 ratings)
$120.00at Star PromotionObserved Nov 6, 2026, 1:36 PM
See all prices and details
Visit Star Promotion

Choose the JBL Live 770NC if you want the longest battery life and the lowest price, with adaptive noise cancelling and spatial audio included.

Pros
  • Up to 65 hours of playback per charge
  • $120 at Star Promotion, $49 less than the Bose
  • Adaptive ANC with Smart Ambient
  • Auto play and pause when you take them off
  • JBL Spatial Sound with 40mm drivers
Cons
  • No carrying case included
  • No water or dust protection rating
  • Full recharge takes 3 hours
Bose
Bose QuietComfort Over-Ear Noise Cancelling Headphones

Bose QuietComfort Headphones (2nd Gen)

Bose QuietComfort Over-Ear Noise Cancelling Headphones

4.6(105 ratings)
$169.00at AmazonObserved Nov 6, 2026, 7:28 AM
See all prices and details
Visit Amazon

Choose the Bose QuietComfort if you want stronger adaptive noise cancelling with Quiet, Aware and Wind Block modes, app EQ, and a hard carrying case.

Pros
  • Hybrid ANC with Quiet, Aware and Wind Block modes
  • Adjustable EQ and listening modes in the Bose Music app
  • 15-minute charge gives 2.5 hours of playback
  • Carrying case included
  • 105 ratings at 4.6 out of 5
Cons
  • Up to 24 hours per charge, far less than the JBL
  • $169 at Amazon, $49 more than the JBL
  • No water or dust protection rating

What separates them

JBL Live 770NCBose QuietComfort Headphones (2nd Gen)
Price (new, as of November 7, 2026)$120.00 at Star Promotion$169.00 at Amazon
Battery lifeUp to 65 hoursUp to 24 hours
Fast chargeSpeed charge; 3 hours for a full charge15 minutes gives 2.5 hours
Noise cancellingTrue Adaptive Noise Cancelling with Smart AmbientHybrid ANC with Quiet, Aware and Wind Block modes
App controlJBL app with EQ and Smart AmbientBose Music app with adjustable EQ and listening modes
In the boxUSB-C cable onlyUSB-C cable and carrying case
Microphones for calls2 beamforming micsBuilt-in mic with voice assistant support
Water and dust protectionNone ratedNone rated

Price history

$199.00$90.39
Oct 28Nov 7
  • JBL Live 770NC: lowest $90.39 on Oct 29 at eBay; $119.00 on Nov 7.
  • Bose QuietComfort Headphones (2nd Gen): lowest $169.00 on Oct 30 at Amazon; $169.00 on Nov 6.

Prices at every store

JBL Live 770NC

  • Star PromotionNew

    In stock

    $120.00Observed Nov 6, 2026, 1:36 PM
    Visit Star Promotion
  • Lebanon StoreNew

    In stock

    $133.00Observed Nov 6, 2026, 1:36 PM
    Visit Lebanon Store
  • Best BuyNew

    In stock

    $139.99Observed at 11:53 PM
    Visit Best Buy
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $139.95Free shippingObserved Nov 6, 2026, 7:29 AM
    Visit Amazon

Also available at

  • VerizonCheck price at Verizon
  • Ace HardwareCheck price at Ace Hardware
  • vipoutlet.comCheck price at vipoutlet.com
All 12 stores and price history →

Bose QuietComfort Headphones (2nd Gen)

  • Newegg.comNew

    In stock

    $199.00Observed Nov 6, 2026, 10:17 AM
    Visit Newegg.com
  • TargetNew

    In stock

    $199.99Observed Nov 6, 2026, 5:27 AM
    Visit Target
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $169.00Free shippingObserved Nov 6, 2026, 7:28 AM
    Visit Amazon
  • B&H Photo-Video-AudioNew

    Availability unknown

    $199.00Observed Nov 6, 2026, 5:27 AM
    Visit B&H Photo-Video-Audio

Also available at

  • SweetwaterCheck price at Sweetwater
  • PC Richard & SonCheck price at PC Richard & Son
  • Lowe'sCheck price at Lowe's

Specs compared

SpecJBL Live 770NCBose QuietComfort Headphones (2nd Gen)
ColorBlueDewdrop Mint
Max Battery Life65 hours24 hours
Wireless TypeBluetoothBluetooth
Battery life65 hr—
Headphone styleOver-Ear—
Noise control technologyAdaptive Noise Cancellation—
WirelessY—
BrandJBL—
Works withTwo devices—
Assembled product weight1 lb—
AccessoriesUSB-C Charging Cable—
Battery consumption typeIntegrated Rechargeable Battery—
Show all 40 specsShow fewer specs
SpecJBL Live 770NCBose QuietComfort Headphones (2nd Gen)
Power typeBattery—
Headphone typeHeadphones—
Model nameLive 770NC—
Headphone Cup TypeOver-ear—
Body Part UseOver-ear—
Noise Cancellation TypeTrue Adaptive Noise Cancelling, Active—
Recharge Time3 hours (from empty)—
Rechargeable BatteryYes—
Driver Size40 mm—
Frequency Response

What reviewers say

JBL Live 770NC

  • 4.9 / 518 ratings

Rated 4.9 out of 5 from 18 ratings, buyers are strongly positive. They highlight the long battery life, effective noise cancelling and comfortable over-ear fit.

What people mention
  • BatteryPraisedOwners say the 65-hour rating holds up in daily use and charging is quick.
  • Noise cancellingPraisedAdaptive ANC is reported to cut engine and office noise effectively.
  • ComfortPraisedThe over-ear fit and light 1 lb weight are called comfortable for long sessions.
  • EarpadsMixedSome find the faux leather pads warm after a couple of hours.

Bose QuietComfort Headphones (2nd Gen)

  • 4.6 / 5105 ratings

Rated 4.6 out of 5 from 105 ratings. Owners mostly praise the noise cancelling, comfort and battery life, with some complaints about app dependence and size.

What people mention
  • Noise cancellingPraisedOwners say it silences engine drone and office chatter effectively.
  • ComfortPraisedReviewers find the ear cushions comfortable for hours of wear.
  • BatteryPraisedThe 24-hour rating and fast charge are called out as practical.
  • SizeCriticised
Reviews
  • Best Headphones and Earbuds Under $100
  • Best Headphones and Earbuds Under $100 - X

Questions and answers

Which has better noise cancellation, the JBL Live 770NC or the Bose QuietComfort?
The Bose QuietComfort has the more refined system, with Quiet, Aware and Wind Block modes plus ActiveSense. The JBL's True Adaptive Noise Cancelling is effective but less tunable.
Which lasts longer on a charge?
The JBL Live 770NC, at up to 65 hours versus up to 24 hours for the Bose QuietComfort. The Bose charges faster: 15 minutes gives 2.5 hours.
Is the Bose worth $49 more than the JBL?
Only if you value its noise-cancelling modes, app EQ and included carrying case. On price and battery life, the JBL wins clearly.
Can I use either for calls and remote work?
Yes. The JBL has 2 beamforming mics for calls, and the Bose has a built-in mic with voice assistant support.
Do either have water resistance?
No. Neither the JBL Live 770NC nor the Bose QuietComfort carries a water or dust protection rating.
Which is lighter to wear all day?
The JBL weighs about 1 lb. Bose does not list a weight for the QuietComfort, so try both if comfort is your main concern.

More comparisons

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  • JBL Live 770NC vs Bose Noise Cancelling Headphones 700

Buying guides that pick them

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All 9 stores and price history →
20 Hz - 20 kHz
—
Headphone Impedance32 ohms—
Sensitivity100 dB (at 1kHz/1mW)—
Sound OutputSurround sound, Stereo—
Audio HighlightsSpatial sound, Surround sound—
Earpad MaterialFaux leather—
Water ProtectionNo water or dust protection rating—
WaterproofNo—
Water ResistantNo—
Driver TechnologyDynamic—
Diaphragm Size40 mm—
Connectivity TechnologyWireless, Bluetooth—
Bluetooth Version5.3—
Compatible DevicesAny device—
actual_colorBlack—
Standby Time70 h (wireless)—
Maximum Input Power180 Watts—
Microphone HighlightsVoiceAware, Built-in microphone, Hands free call—
Noise Cancelling MicrophoneYes—
Some find the headphones bulky and awkward to pack.
  • Best noise-cancelling wireless over-ear headphones
  • Best wireless over-ear noise-cancelling headphones
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