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LG B5 OLED vs Samsung S85FD 77" 4K OLED TV

Both are 77-inch 4K OLEDs with 120Hz panels and four HDMI ports, so the picture fundamentals are close. The LG B5 runs webOS with a fuller app list, Dolby Vision and four HDMI 2.1 ports, and owners consistently praise its picture and value. The Samsung S85FD adds a stronger anti-glare coating and a bezel-less design, and its 4.8 rating from 322 owners is very high. Buy the LG if you want Dolby Vision and the most gaming-friendly ports; buy the Samsung if glare control and design matter more.

  • Choose the LG B5 if you want Dolby Vision, four HDMI 2.1 ports for consoles, and the widest app lineup on webOS.
  • Choose the Samsung S85FD if your room is bright and you want the anti-glare screen and bezel-less look.

Prices

  • LG B5 OLED: $575.00 at mercari.com (last seen Nov 9)
  • Samsung S85FD 77" 4K OLED TV: $1,284.99 at Macy's (last seen Nov 8)
  • Difference: the LG B5 OLED is $709.99 cheaper than the Samsung S85FD 77" 4K OLED TV at the latest prices (Nov 8 and Nov 9)
LG
LG B5 OLED

LG B5 OLED

$575.00at mercari.comChecked Nov 9
See all prices and details
Visit mercari.com
Pros
  • Dolby Vision plus HDR10 and HLG
  • Four HDMI 2.1 ports at 120Hz for consoles
  • webOS carries every major streaming app
  • Alpha 8 Gen 2 processor with strong upscaling
  • Owners call it a strong entry-level OLED
Cons
  • Some owners report Wi-Fi connection drops
  • Smart menus can feel slow
  • No anti-glare coating
Samsung
Samsung S85FD Series 4K OLED Smart TV 77"

Samsung S85FD 77" 4K OLED TV

Samsung S85FD Series 4K OLED Smart TV 77"

4.8(322 ratings)
$1,284.99at Macy'sChecked Nov 8
See all prices and details
Visit Macy's
Pros
  • Anti-glare screen handles bright rooms
  • Bezel-less design looks clean on a wall
  • 4.8 out of 5 from 322 ratings
  • Dolby Atmos and eARC for soundbars
  • AI Auto Game Mode switches settings for you
Cons
  • No Dolby Vision
  • Fewer app and assistant integrations listed
  • 2-channel 20W audio is modest for a 77-inch set

What separates them

LG B5 OLEDSamsung S85FD 77" 4K OLED TV
HDR formatsDolby Vision, HDR10, HLG and HGiGHDR10 and HLG; no Dolby Vision
HDMI 2.1 gaming portsFour HDMI 2.1 ports, 120Hz, OLED MotionFour HDMI ports, Motion Xcelerator 120Hz, AI Auto Game Mode
Anti-glareStandard OLED coatingAnti-glare screen
DesignSlim panel, visible frameBezel-less design, 1.3 in deep
Smart platformwebOS with Netflix, Disney+, YouTube, Prime Video, ESPN, Sling TV, HBO Max, Apple TVSamsung Tizen with major apps
Voice assistantsAlexa, Google Assistant, works with Apple HomeAlexa and Google Assistant
Audio2-channel, Dolby Digital, Dolby Atmos support2-channel 20W, Dolby Atmos and eARC
Owner feedbackPraised for picture and value; some report Wi-Fi drops and slow apps4.8 out of 5 from 322 ratings

Price history

$2,999.99$575.00
Oct 28Nov 10
  • LG B5 OLED: lowest $575.00 on Nov 8 at mercari.com; $2,999.99 on Nov 10.
  • Samsung S85FD 77" 4K OLED TV: lowest $1,284.99 on Nov 8 at Macy's; $1,285.95 on Nov 10.

Prices at every store

LG B5 OLED

  • mercari.comNew

    In stock

    $575.00Checked Nov 9
    Visit mercari.com
  • eBayNew

    In stockSold by wholesale_connection

    $899.99Free shippingChecked Nov 8
    Visit eBay
  • mercari.comNew

    Availability unknown

    $575.00Checked Nov 8
    Visit mercari.com
  • DoorDashNew

    Availability unknownSold by Best Buy US

    $649.99Checked Nov 8
    Visit DoorDash

Store links may earn us a commission.

All 7 stores and price history →

Samsung S85FD 77" 4K OLED TV

  • ConnectionNew

    In stock

    $1,285.95Checked 19 h ago
    Visit Connection
  • Best BuyNew

    In stock

    $1,709.99Free shippingChecked 19 h ago
    Visit Best Buy
  • Newegg.comNew

    In stockSold by Walts TV

    $1,904.99Checked Nov 7
    Visit Newegg.com
  • Macy'sNew

    Availability unknown

    $1,284.99Checked Nov 8
    Visit Macy's

Store links may earn us a commission. Some prices via Klarna.

All 5 stores and price history →

Specs compared

SpecLG B5 OLEDSamsung S85FD 77" 4K OLED TV
Screen size77"77 inches
Resolution4K UHD3840 x 2160
High DefinitionYesYes
HDTV Format4K4K
ColorBlackBlack
Screen FormFlatFlat
Display TypeOLEDOLED
Assistant SupportGoogle Assistant, Amazon Alexa, SiriGoogle Assistant, Amazon Alexa
HDRYesYes
ConnectivityBluetooth, Wi-Fi, RF, USB, HDMI, EthernetBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …
Width67.7 in wide67.7 in wide
Depth2 in deep1.3 in deep
Show all 40 specsShow fewer specs
SpecLG B5 OLEDSamsung S85FD 77" 4K OLED TV
Weight51.8 lb61.9 lb
HDMI Ports4 HDMI ports4 HDMI ports
DisplayOLED—
Refresh rate120 Hz—
BrandLG—
Television typeSmart TVs—
Smart techY—
Tv featuresWi-Fi Direct, Bluetooth, High Dynamic Range—
StreamersNetflix, Disney+, YouTube, Prime Video, ESPN, S…—
PlatformwebOS

What reviewers say

LG B5 OLED

Reviewers rate the B5 highly for picture quality, features and value, and several say brightness worries from comparisons did not bother them in practice. A few report the TV dropping its internet connection and running slowly even when connected.

What people mention
  • Picture qualityPraisedOwners call the OLED image excellent, with brightness and glare handling better in real rooms than comparisons suggested.
  • Gaming featuresPraisedThe 120 Hz panel and four HDMI 2.1 ports are singled out as a strong match for current consoles.
  • ValuePraisedReviewers see the B5 as a good price for an entry-level OLED of this size.
  • ConnectivityCriticisedA few owners report the TV dropping its Wi-Fi connection.

Samsung S85FD 77" 4K OLED TV

  • 4.8 / 5322 ratings

With 322 ratings averaging 4.8 out of 5, owners are largely very happy with the S85FD. Praise centers on picture quality and the big-screen experience; complaints are few and mostly about sound and setup.

What people mention
  • Picture qualityPraisedOwners describe deep blacks and vivid color from the OLED panel.
  • SizePraisedBuyers say the 77-inch screen feels cinematic in a large room.
  • SoundCriticisedReviewers find the built-in speakers weak and recommend a soundbar.
Reviews
  • You can get an LG B5 OLED for less than $900
  • LG’s 77-inch B5 OLED TV is down to $1,500 and comes with a $200 gift card
  • You can buy the 77-inch LG B5 OLED for 50% off right now, and I highly recommend it - ZDNET

Questions and answers

Which is better for gaming?
The LG B5. It has four HDMI 2.1 ports, a 120Hz panel and OLED Motion, which suits PS5 and Xbox Series X at 4K 120Hz. The Samsung also runs 120Hz with AI Auto Game Mode, but its port spec is less clear.
Which handles a bright room better?
The Samsung S85FD. It has an anti-glare screen, which cuts reflections from windows and lamps. The LG B5 has a standard OLED coating, though owners say its brightness held up in daylight.
Does the Samsung have Dolby Vision?
No. The S85FD supports HDR10 and HLG. The LG B5 supports Dolby Vision, HDR10 and HLG, so Dolby Vision discs and streams look their best on the LG.
Which lasts longer?
Both use OLED panels with similar lifespans, and neither maker publishes a rated hour count. The Samsung's 4.8 rating from 322 owners is the stronger reliability signal in owner feedback.
Is the Samsung worth stepping up to over the LG?
Only if glare or design is your priority. The Samsung adds anti-glare and a bezel-less frame. The LG gives you Dolby Vision, four HDMI 2.1 ports and a wider app list.
Which has better sound?
They are close. Both use 2-channel speakers with Dolby Atmos support, and the Samsung lists 20W output with eARC. A soundbar improves either one.

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Buying guides that pick them

  • Best 77-inch and larger OLED TVs under $1,500
—
Virtual asst.Alexa, Google Assistant—
HDMI number4—
Mount typeWall Mount—
High dynamic range formatHDR Gaming Interest Group (HGiG), HDR10—
Sound technologyDolby Digital—
Video streaming quality4K UHD—
Number of speakers2, Yes—
Input/output typeWireless—
Inputs & outputsInputs - USB, RJ-45 & Outputs - HDMI—
Input/output quantity6—
Recommended locationIndoor—
Power typeBattery—
Assembled product weight50.50 lbs—
Depth (without stand)2"—
Supported Streaming ServicesNetflix, Prime Video, YouTube, HBO, Disney+—
ConnectionsHDMI—
BluetoothYes—
Screen designFlat—
  • SetupMixedSome owners say setup and app logins take longer than expected.