LG G3 OLED evo 77" 4K TV vs Samsung S95F OLED 4K Smart TV

Both are 77-inch 4K OLEDs with 120 Hz panels and strong HDR, so the split comes down to brightness, mounting and platform. The LG G3 uses a Micro Lens Array panel with Brightness Booster Max and ships with a flush wall bracket, which suits a bright room and a clean wall install. The Samsung S95F counters with a matte anti-glare coating, a wider size range up to 83 inches and Alexa built in. Owners of both praise contrast and viewing angles; the common complaints are OLED burn-in risk with static content and the LG's stand sold separately on some versions.

• Choose the LG G3 if you want the brightest LG OLED panel, a near-flush wall mount in the box, and webOS with its free channel lineup.
• Choose the Samsung S95F if glare control matters, you want Alexa built in, or you need a size other than 77 inches.