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LG OLED B6E 4K Smart TV vs Hisense U7 Series 75" Mini LED Google TV

The LG B6E is the superior choice for movie enthusiasts and competitive gamers who prioritize infinite contrast and rapid response times. The Hisense U7 offers a larger screen presence and Mini-LED brightness that performs better in sunlit rooms. While the LG provides the best overall picture quality, the Hisense is a robust alternative for those who need a versatile family TV with broad smart assistant support.

  • Choose the LG B6E if you want the perfect blacks of an OLED and the fastest possible response times for gaming.
  • Choose the Hisense U7 if you need a high-brightness Mini-LED display that can cut through glare in a bright living room.

Prices

  • LG OLED B6E 4K Smart TV: $799.99 at DoorDash (last seen Nov 9)
  • Hisense U7 Series 75" Mini LED Google TV: $649.99 at eBay (last seen Nov 9)
  • Difference: the Hisense U7 Series 75" Mini LED Google TV is $150.00 cheaper than the LG OLED B6E 4K Smart TV at the latest prices (Nov 9)
LG
LG OLED AI B6E 4K Smart TV (2026)

LG OLED B6E 4K Smart TV

LG OLED AI B6E 4K Smart TV (2026)

4.8(1,300 ratings)
$799.99at DoorDashChecked Nov 9
See all prices and details
Visit DoorDash
Pros
  • Perfect black levels and infinite contrast
  • Extremely fast 0.1ms response time for gaming
  • Advanced Alpha 8 AI Processor Gen3
  • Slimmer, lightweight design
Cons
  • Inconsistent built-in sound quality
  • Lower peak brightness than Mini-LED
  • Risk of permanent image retention over time
Hisense
Hisense U7 Series 75" 4K ULED Mini LED Smart Google TV

Hisense U7 Series 75" Mini LED Google TV

Hisense U7 Series 75" 4K ULED Mini LED Smart Google TV

4(849 ratings)
$649.99at eBayChecked Nov 9
See all prices and details
Visit eBay

Store links may earn us a commission.

Pros
  • Mini-LED tech provides excellent brightness
  • Anti-glare screen for bright rooms
  • Works with all three major voice assistants
  • Large 75-inch screen format
Cons
  • Heavier and thicker chassis
  • Lower contrast ratios compared to OLED
  • Slightly lower user satisfaction ratings

What separates them

LG OLED B6E 4K Smart TVHisense U7 Series 75" Mini LED Google TV
Display TechnologyOLED with self-lit pixels for perfect blacksMini-LED with local dimming zones
Response TimeNear-instant 0.1ms responseStandard 120Hz LED response
Brightness & GlareStandard OLED brightness with ambient light techHigh-peak Mini-LED with anti-glare coating
Smart Assistant SupportGoogle Assistant and Google GeminiGoogle Assistant, Amazon Alexa, and Siri
Physical ProfileUltra-slim 1.8 inch depthThicker 2.3 inch depth
Operating SystemwebOS with LG ChannelsGoogle TV

Price history

$1,099.99$799.99
Nov 2Nov 10
  • LG OLED B6E 4K Smart TV: lowest $799.99 on Nov 5 at Enervee CA; $999.99 on Nov 10.
  • Hisense U7 Series 75" Mini LED Google TV: lowest $997.99 on Nov 9 at PC Richard & Son.

Prices at every store

LG OLED B6E 4K Smart TV

  • Enervee NYNew

    In stock

    $799.99Checked Nov 9
    Visit Enervee NY
  • DoorDashNew

    In stockSold by Best Buy US

    $799.99Checked Nov 9
    Visit DoorDash
  • Enervee NYNew

    In stock

    $999.99Free shippingChecked 9 h ago
    Visit Enervee NY
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $999.99Free shippingChecked 9 h ago
    Visit Amazon
All 6 stores and price history →

Hisense U7 Series 75" Mini LED Google TV

  • NFMNew

    In stock

    $999.99Checked Nov 9
    Visit NFM
  • Best BuyNew

    In stock

    $999.99Checked Nov 9
    Visit Best Buy
  • eBayNew

    Availability unknownSold by wholesale_connection (99.7% positive, 144,000 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $649.99Free shippingChecked Nov 9
    Visit eBay
  • eBayOpen box

    Availability unknownSold by prowave2000 (100% positive, 4,000 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $749.00Free shippingChecked Nov 9
    Visit eBay

Store links may earn us a commission.

All 6 stores and price history →

Specs compared

SpecLG OLED B6E 4K Smart TVHisense U7 Series 75" Mini LED Google TV
Resolution3840 x 21603840 x 2160
High DefinitionYesYes
HDTV Format4K4K
ColorBlackBlack
Screen FormFlatFlat
Display TypeOLEDLED
Assistant SupportGoogle AssistantGoogle Assistant, Amazon Alexa, Siri
HDRYesYes
Refresh Rate120 Hz120 Hz
ConnectivityBluetooth, Wi-Fi, RF, USB, HDMI, EthernetBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …
Supported Streaming ServicesNetflix, Prime Video, YouTube, HBO, Disney+Netflix, Prime Video, YouTube, Disney+
Screen Size55 inches, 65 inches, 77 inches75 inches
Show all 20 specsShow fewer specs
SpecLG OLED B6E 4K Smart TVHisense U7 Series 75" Mini LED Google TV
Depth1.8 in deep2.3 in deep
Weight51.4 lb, 53.8 lb70.8 lb
Width48.3 in wide65.7 in wide
HDMI Ports4 HDMI ports4 HDMI ports
Screen Resolution3840x2160 (4K Ultra HD)—
Release Year2026—
DisplayOLED—
Anti-Glare—Yes

What reviewers say

LG OLED B6E 4K Smart TV

  • 4.8 / 51,300 ratings

With 4.8 out of 5 from about 1,300 ratings, owners are largely positive. Praise centers on picture quality, black levels, brightness and gaming smoothness; sound that varies by source and the interface are the usual complaints.

What people mention
  • Picture qualityPraisedOwners describe deep blacks and strong contrast, especially in dark rooms.
  • BrightnessCriticisedReviewers say it struggles in bright rooms compared with LED sets.
  • GamingPraisedThe 120 Hz panel is called smooth for console games and fast motion.
  • Burn-inMixedSome owners worry about static logos and tickers leaving marks over time.

Hisense U7 Series 75" Mini LED Google TV

  • 4 / 5849 ratings

Owners and reviewers rate the U7 Series around 4 out of 5, praising its brightness, contrast and features for the money. Criticism centers on motion handling, upscaling and off-angle picture quality.

What people mention
  • Picture brightnessPraisedOwners say the mini-LED backlight delivers a bright, punchy image with strong contrast.
  • Motion handlingCriticisedReviewers note blur and judder in fast action and sports.
  • UpscalingCriticisedLower-resolution content looks softer than on premium sets.
  • ValuePraised

Questions and answers

Which TV is better for a dark home theater?
The LG B6E is better because its OLED technology allows each pixel to turn off completely, providing true blacks that Mini-LED cannot match.
Is the Hisense U7 better for bright living rooms?
Yes, the Hisense U7 uses Mini-LED backlighting and an anti-glare coating to stay visible in rooms with lots of windows or sunlight.
Which model is better for PlayStation 5 or Xbox Series X?
The LG B6E is the better gaming TV due to its 0.1ms response time and support for both G-Sync and FreeSync Premium.
Do these TVs support voice control?
Both do, but the Hisense U7 is more flexible as it supports Google, Alexa, and Siri, while the LG focuses on Google Assistant and Gemini.

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