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Samsung S90F OLED 4K Smart TV vs LG G5 OLED evo Gallery TV

The LG G5 is the better TV for most people. Its OLED evo panel with the glare-free coating is brighter and handles reflections far better than the S90F, and it reaches 165Hz for gaming. The Samsung S90F is a strong alternative if you want a larger screen for the same class of picture, and reviewers rate its image quality and motion highly. Both are OLEDs with deep blacks and wide viewing angles; the LG wins on brightness, anti-glare and refresh rate, the Samsung on size options.

  • Choose the Samsung S90F if you want a big-screen OLED with strong gaming motion and both Google Assistant and Alexa built in.
  • Choose the LG G5 if you watch in a bright room, want the glare-free coating and the higher 165Hz refresh rate for gaming.

Prices

  • Samsung S90F OLED 4K Smart TV: $2,199.98 at H-Town's Finest (last seen Nov 8)
  • LG G5 OLED evo Gallery TV: $1,249.99 at Walmart (last seen Nov 1)
  • Difference: the LG G5 OLED evo Gallery TV is $949.99 cheaper than the Samsung S90F OLED 4K Smart TV at the latest prices (Nov 1 and Nov 8)
Samsung
Samsung OLED S90F 4K Vision AI Smart TV

Samsung S90F OLED 4K Smart TV

Samsung OLED S90F 4K Vision AI Smart TV

4.8(3,300 ratings)
$2,199.98at H-Town's FinestChecked Nov 8
See all prices and details
Visit H-Town's Finest
Pros
  • Deep OLED blacks and infinite contrast
  • Fast motion and low lag for gaming
  • Google Assistant and Alexa built in
  • Large screen sizes available
  • Pantone Validated color out of the box
Cons
  • No glare-free coating like the step-up model
  • Lower 100Hz refresh rate than the LG
  • Reviewers call it expensive
LG
LG OLED55G5 55-inch OLED evo Gallery Edition TV (2025)

LG G5 OLED evo Gallery TV

LG OLED55G5 55-inch OLED evo Gallery Edition TV (2025)

$1,249.99at WalmartChecked Nov 1
See all prices and details
Visit Walmart
Pros
  • Glare and reflection free coating
  • 165Hz refresh rate with VRR
  • Bright OLED evo panel
  • Wi-Fi 6E connectivity
  • Flush Gallery Edition wall mount
Cons
  • 55-inch only in this model
  • Fewer built-in voice assistant options than the Samsung
  • Gallery design suits wall mounting more than a stand

What separates them

Samsung S90F OLED 4K Smart TVLG G5 OLED evo Gallery TV
Panel brightness and glareOLED with anti-glare, but reviewers note it lacks the step-up model's glare-free coatingOLED evo with a glare and reflection free coating
Refresh rate100Hz native, with VRR support for gaming165Hz with VRR
Screen sizesOffered in large sizes, including 77-inch and 83-inch55-inch in this model
Design and mountingLaserSlim design with minimal cabinet depth for near-flush wall mountingGallery Edition built for flush wall mounting
Voice assistantsGoogle Assistant and Alexa built in, plus BixbyLG's ThinQ smart platform with voice control
ConnectivityWi-Fi, Bluetooth, Ethernet, 4 HDMI portsWi-Fi 6E, Ethernet, 4 HDMI ports
ContrastPer-pixel OLED control for true blacks and infinite contrastInfinite contrast ratio with perfect blacks
Color accuracyPantone Validated factory calibrationOLED evo color with wide viewing angles

Price history

$1,999.96$847.95
Oct 28Nov 10
  • Samsung S90F OLED 4K Smart TV: lowest $847.95 on Nov 10 at Amazon.
  • LG G5 OLED evo Gallery TV: lowest $1,199.99 on Nov 10 at Walmart.

Prices at every store

Samsung S90F OLED 4K Smart TV

  • H-Town's FinestNew

    In stock

    $2,199.98Checked Nov 8
    Visit H-Town's Finest
  • eBayNew

    In stockSold by videoandaudiocenter

    $3,497.95Free shippingChecked Nov 8
    Visit eBay
  • Newegg.comNew

    In stockSold by Video & Audio Center

    $3,497.95Free shippingChecked Nov 8
    Visit Newegg.com
  • Private Technology GroupNew

    In stock

    $5,399.00Free shippingChecked Nov 8
    Visit Private Technology Group

Also available at

  • AmazonCheck price at Amazon
  • eBayCheck price at eBay

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All 4 stores and price history →

LG G5 OLED evo Gallery TV

  • WalmartNew

    Availability unknown

    $1,249.99Checked Nov 1
    Visit Walmart
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,399.99Free shippingChecked 2 h ago
    Visit Amazon
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,399.99Checked Nov 7
    Visit Amazon
  • King's Great BuysNew

    Availability unknown

    $1,799.99Checked 2 h ago
    Visit King's Great Buys
All 6 stores and price history →

Specs compared

SpecSamsung S90F OLED 4K Smart TVLG G5 OLED evo Gallery TV
Resolution3840 x 21604K
HDTV Format4K4K UHD
Display TypeOLEDOLED
CEC EnabledYesYes (Simplink (HDMI CEC))
Refresh Rate100 Hz165Hz
Anti-GlareYesGlare and reflection free, Glare free
HDMI Ports4 HDMI ports4
Smart TVYesYes
High DefinitionYes—
ColorBlack—
Screen FormFlat—
Assistant SupportGoogle Assistant, Amazon Alexa—
Show all 40 specsShow fewer specs
SpecSamsung S90F OLED 4K Smart TVLG G5 OLED evo Gallery TV
HDRYes—
ConnectivityBluetooth, Wi-Fi, RF, USB, HDMI, Ethernet, Opti…—
Supported Streaming ServicesNetflix, YouTube, Disney+—
Screen Size77 inches—
Weight103 lb—
With Energy Saving ModeYes—
Width67.7 in wide—
Depth1.8 in deep—
With V-ChipYes—
Country Of Manufacture

What reviewers say

Samsung S90F OLED 4K Smart TV

  • 4.8 / 53,300 ratings

Reviewers rate the S90F highly, at 4.8 out of 5 from 3,300 ratings, and single out image quality and fast motion for gamers. The main complaints are price and the missing glare-free coating found on the step-up model.

What people mention
  • Picture qualityPraisedOwners describe excellent image quality with deep blacks from the OLED panel.
  • Gaming motionPraisedReviewers highlight fast motion, under 10 ms lag and 144 Hz VRR for high-speed games.
  • PriceCriticisedBuyers call the set expensive for what it offers against its rivals.
  • Glare handlingCriticisedReviewers note it lacks the glare-free coating of the step-up model.
Reviews
  • Best OLED TVs - Product Finder | Tom's Guide - CategoriesSearch
  • These Are the Best 65-Inch TVs I’ve Tested for 2026 - CNET
  • Best TVs of 2026: Expert Tested, Compared and Reviewed - CNET

Questions and answers

Which is better for a bright room?
The LG G5. Its glare and reflection free coating and brighter OLED evo panel hold up better against window light. The Samsung S90F has anti-glare treatment but reviewers say it lacks the step-up model's glare-free coating.
Which is better for gaming?
The LG G5, on paper. It reaches 165Hz with VRR, while the Samsung S90F runs at 100Hz. Both have low input lag and four HDMI ports, so either works well for consoles.
Which has the bigger screen?
The Samsung S90F. It is sold in large sizes such as 77-inch and 83-inch, while this LG G5 is 55-inch. If you sit far from the TV, the Samsung gives you more size options.
Is the LG G5 worth stepping up to over the Samsung S90F?
If brightness, anti-glare and the higher refresh rate matter to you, yes. If you need a larger screen or want Alexa and Google Assistant built in, the Samsung S90F is the better fit.
Do both support the main streaming apps?
Yes. Both are smart TVs with Netflix and Disney+ among their supported services, and both have four HDMI ports for consoles and soundbars.
Which lasts longer?
Both use OLED panels, which can dim over many years of heavy use. Neither brand publishes a lifespan figure, so buy based on the picture and features you want rather than longevity claims.

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Mexico
—
Screen Resolution3840x2160 (4K Ultra HD)—
Release Year2025—
DisplayOLED—
Network Functionality—Smart TV
Supported Resolutions—4K
Backlight Technology—OLED
Display Highlights—HDR
Max Resolution V-Sync—VRR
Display Aspect Ratio—16:9
Dynamic Contrast Ratio—Infinite contrast ratio
Image Contrast Ratio—Perfect contrast
Viewing Angle—Wide viewing angles
Viewing Angle (Vertical)—178 o
Menu Language—Spanish, English, French
Internet Streaming Services—Netflix, Disney+
Network Connectivity—Wi-Fi 6E, Ethernet
Video Interface—HDMI
PC Interface—HDMI