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Sony Bravia XR8B 77" OLED TV vs LG OLED evo AI C6 65-inch TV

Buy the Sony 77-inch XR8B if you want the biggest OLED picture and a cleaner, more cinematic image with Sony's processing and Google TV. Buy the LG C6 bundle if you want a soundbar included, a brighter evo panel, and a smaller footprint that fits more rooms. Both are 4K 120Hz OLEDs with four HDMI ports and wide viewing angles; the Sony wins on size and processing, the LG wins on brightness, gaming features and included audio.

  • Choose the Sony 77-inch XR8B if you sit far from the screen, want the largest OLED you can get, and prefer Sony's picture processing and Google TV.
  • Choose the LG C6 bundle if you want a brighter evo panel, a bundled soundbar, and a 65-inch set that fits a normal living room wall.

Prices

  • Sony Bravia XR8B 77" OLED TV: $1,399.99 refurbished at Amazon (last seen Nov 11)
  • LG OLED evo AI C6 65-inch TV: $1,199.00 at Greentoe (last seen Nov 9)
  • Difference: the LG OLED evo AI C6 65-inch TV is $200.99 cheaper than the Sony Bravia XR8B 77" OLED TV at the latest prices (Nov 9 and Nov 11)
Sony
Sony 77″ OLED XR8B

Sony Bravia XR8B 77" OLED TV

Sony 77″ OLED XR8B

$1,399.99at AmazonChecked 20 h ago
See all prices and details
Visit Amazon

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Pros
  • Largest OLED size in this pair
  • Strong Sony picture processing
  • Sharp anti-glare handling
  • Four HDMI ports with VRR
Cons
  • No soundbar included
  • Standard OLED brightness
  • Very large footprint
LG
LG OLED evo AI C6 65-inch 4K Smart webOS TV with HW-S800D Soundbar

LG OLED evo AI C6 65-inch TV

LG OLED evo AI C6 65-inch 4K Smart webOS TV with HW-S800D Soundbar

$1,199.00at GreentoeChecked Nov 9
See all prices and details
Visit Greentoe
Pros
  • Brighter OLED evo panel
  • Soundbar included in the box
  • Alpha 11 processor with AI upscaling
  • Slim bezel and art mode
Cons
  • Smaller 65-inch screen
  • Glossier finish shows reflections
  • webOS ads and prompts

What separates them

Sony Bravia XR8B 77" OLED TVLG OLED evo AI C6 65-inch TV
Screen size77 inches, noticeably larger for long viewing distances65 inches, easier to fit in most rooms
Panel brightnessStandard OLED brightnessOLED evo panel, brighter in lit rooms
SoundBuilt-in TV speakers onlyBundled HW-S800D soundbar in the box
ProcessorSony XR cognitive processorLG Alpha 11 AI Processor Gen3
Smart platformGoogle TV with Sony Pictures CorewebOS 26 with Google Assistant and Alexa
Gaming120Hz, VRR, four HDMI ports120Hz, four HDMI ports, low-latency game mode
Anti-glareReflections stay sharp with little diffusionStandard OLED gloss finish
DesignBrushed metal band along the bottom edgeAlmost invisible bezel, slim profile

Price history

$1,699.99$849.00
Oct 31Nov 12
  • Sony Bravia XR8B 77" OLED TV: lowest $1,299.00 on Nov 11.
  • LG OLED evo AI C6 65-inch TV: lowest $849.00 on Nov 5 at Greentoe; $1,599.99 on Nov 12.

Prices at every store

Sony Bravia XR8B 77" OLED TV

  • AmazonRefurbished

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,399.99Free shippingChecked 20 h ago
    Visit Amazon

Store links may earn us a commission.

Prices and history →

LG OLED evo AI C6 65-inch TV

  • GreentoeNew

    In stock

    $1,199.00Checked Nov 9
    Visit Greentoe
  • Best BuyNew

    In stock

    $1,399.99Checked Nov 9
    Visit Best Buy
  • NFMNew

    In stock

    $1,399.99Checked Nov 9
    Visit NFM
  • PC Richard & SonNew

    In stock

    $1,399.99Checked Nov 9
    Visit PC Richard & Son

Also available at

  • cityhome.comCheck price at cityhome.com
  • eBayCheck price at eBay
  • eBayCheck price at eBay

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All 15 stores and price history →

Specs compared

SpecSony Bravia XR8B 77" OLED TVLG OLED evo AI C6 65-inch TV
HDMI Ports44 HDMI ports
Display TypeOLEDOLED
Resolution4K3840 x 2160
HDTV Format4K UHD4K
Refresh Rate120Hz120 Hz
Viewing AngleWide viewing angle, Remains mostly consistent f…178° viewing angle
Network FunctionalitySmart TV, Streaming—
Supported Resolutions4K—
Smart TVYes—
Internet Streaming ServicesNetflix, Sony Pictures Core—
Network ConnectivityEthernet, Wi-Fi—
Video InterfaceHDMI—
Show all 34 specsShow fewer specs
SpecSony Bravia XR8B 77" OLED TVLG OLED evo AI C6 65-inch TV
PC InterfaceHDMI—
CEC EnabledYes—
Backlight TechnologyOLED—
Display HighlightsHDR—
Anti-GlareBright sources will reflect without much diffus…—
Max Resolution V-SyncVRR—
Display Aspect Ratio16:9—
Dynamic Contrast RatioInfinite contrast—
Image Contrast RatioNearly infinite contrast ratio—

Questions and answers

Which is better for a bright living room?
The LG C6. Its OLED evo panel pushes more brightness, so it holds up better against windows and lamps. The Sony is fine in a dim room but reflects bright sources more sharply.
Which has the better picture?
They trade blows. The Sony's processing gives a more film-like image, while the LG is brighter and more vivid. Most viewers will be happy with either.
Do I need the soundbar?
If you want decent sound without extra gear, the LG bundle saves you a purchase. The Sony needs a soundbar or speakers for comparable audio.
Which is better for gaming?
Both handle 4K at 120Hz with VRR and four HDMI ports. The LG adds a low-latency game mode and brighter output, which suits console gaming slightly better.
Is the bigger Sony worth stepping up to?
Only if your room can take a 77-inch set and you sit far enough back. At closer distances the 65-inch LG looks just as sharp and adds a soundbar.
Which lasts longer?
Both use OLED panels with similar lifespans under normal use. Burn-in risk is low on either; vary content and avoid static logos for hours.

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More comparisons

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  • Sony BRAVIA 8 4K HDR Smart OLED TV vs LG OLED evo AI C6 65-inch 4K Smart webOS TV with HW-S800D Soundbar
Viewing Angle (Vertical)
178 o
—
Menu LanguageEnglish—
Dimensions0.3 inches wide (brushed metal band along the b…—
High Definition—Yes
Color—Black
Screen Form—Flat
Assistant Support—Google Assistant, Amazon Alexa
HDR—Yes
Connectivity—Bluetooth, Wi-Fi, IrDA, HDMI
Supported Streaming Services—Netflix, Prime Video, YouTube, HBO, Disney+
Width—39.3 in wide
Screen Size—65 inches
Depth—1.8 in deep