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Sony BRAVIA 8 II OLED vs Samsung S90H OLED 4K TV

The Samsung S90H is the stronger pick for most people: it is a 77-inch OLED with a 165Hz panel, FreeSync Premium Pro, G-Sync, four HDMI ports and a glare-free coating, so it suits big rooms and gaming. The Sony BRAVIA 8 II is a 55 or 65-inch OLED with Google TV, strong motion handling and Sony's processing, and it is the better fit for a smaller room or for buyers who want Google Assistant and Siri on the remote. Sony owners praise picture accuracy and build; Samsung owners praise brightness, anti-glare and gaming features. Neither is a budget set, and the size gap is the biggest practical difference.

  • Choose the Sony BRAVIA 8 II if you want a 55 or 65-inch OLED with Google TV, accurate out-of-box picture and Google Assistant or Siri built in.
  • Choose the Samsung S90H if you want a 77-inch OLED with a glare-free screen, 165Hz gaming, FreeSync and G-Sync, and Tizen apps.

Prices

  • Sony BRAVIA 8 II OLED: $1,998.00 at Amazon (last seen Nov 9)
  • Samsung S90H OLED 4K TV: $1,997.99 at Best Buy (checked today)
  • Difference: the Samsung S90H OLED 4K TV is $0.01 cheaper than the Sony BRAVIA 8 II OLED at the latest prices (Nov 9 and Nov 10)
Sony
Sony BRAVIA 8 II OLED 4K HDR Google TV (2025)

Sony BRAVIA 8 II OLED

Sony BRAVIA 8 II OLED 4K HDR Google TV (2025)

$1,998.00at AmazonChecked 23 h ago
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Visit Amazon

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Pros
  • Available in 55 and 65 inches for smaller rooms
  • Google TV with Google Assistant, Alexa and Siri
  • Sony picture processing and accurate color
  • Four HDMI ports and broad streaming app support
  • Flat, slim design at 1.3 inches deep
Cons
  • 60 Hz panel limits gaming smoothness
  • No VRR, ALLM or FreeSync listed
  • No 77-inch option
  • No Dolby Atmos or advanced audio processing listed
Samsung
Samsung QN77S90HAEXZA 77 Inch S90H Series OLED 4K UHD Smart Vision AI TV with a 2 Year Amber Protection Plan (2026)

Samsung S90H OLED 4K TV

Samsung QN77S90HAEXZA 77 Inch S90H Series OLED 4K UHD Smart Vision AI TV with a 2 Year Amber Protection Plan (2026)

$1,997.99at Best BuyChecked 42 min ago
See all prices and details
Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Pros
  • 77-inch OLED with self-illuminating pixels
  • 165Hz panel with FreeSync Premium Pro and G-Sync
  • Glare Free coating for bright rooms
  • Dolby Atmos, OTS Lite and Q-Symphony audio
  • Wi-Fi 6E, Bluetooth 5.3 and four HDMI ports
Cons
  • Only one size, 77 inches
  • Tizen and Samsung AI features take time to learn
  • Large footprint needs a wide wall or stand
  • No Siri support

What separates them

Sony BRAVIA 8 II OLEDSamsung S90H OLED 4K TV
Screen sizes55 and 65 inches77 inches only
Refresh rate60 HzUp to 165 Hz with Motion Xcelerator
Gaming featuresBasic; no VRR or ALLM listedVRR, ALLM, FreeSync Premium Pro, G-Sync, Game Bar, Gaming Hub
Anti-glareStandard OLED finishGlare Free coating
Smart platformGoogle TV with Google Assistant, Alexa and SiriTizen with Vision AI, multi AI agents and built-in assistants
AudioBuilt-in speakers, no Dolby Atmos listed2.1CH, Dolby Atmos, OTS Lite, Q-Symphony
ConnectivityWi-Fi, Bluetooth, 4 HDMI, Ethernet, opticalWi-Fi 6E, Bluetooth 5.3, 4 HDMI, 3 USB-A, LAN, optical, RS-232C
Processor and upscalingSony picture processing, 4K HDRNQ4 AI Gen3, 4K AI Upscaling Pro, Auto HDR Remastering

Price history

$2,599.99$1,997.99
Nov 4Nov 11
  • Sony BRAVIA 8 II OLED: lowest $1,998.00 on Nov 4 at Best Buy; $1,998.00 on Nov 10.
  • Samsung S90H OLED 4K TV: lowest $1,997.99 on Nov 8 at Newegg; $1,997.99 on Nov 11.

Prices at every store

Sony BRAVIA 8 II OLED

  • Best BuyNew

    In stock

    $2,498.00Free shippingChecked 23 h ago
    Visit Best Buy
  • Abt ElectronicsNew

    In stock

    $2,498.00Free shippingChecked 23 h ago
    Visit Abt Electronics
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,998.00Free shippingChecked 23 h ago
    Visit Amazon
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $1,998.00Checked Nov 4
    Visit Amazon

Store links may earn us a commission. Some prices via Klarna.

All 6 stores and price history →

Samsung S90H OLED 4K TV

  • Best BuyNew

    In stock

    $1,997.99Free shippingChecked 42 min ago
    Visit Best Buy
  • NeweggNew

    In stock

    $1,997.99Free shippingChecked 42 min ago
    Visit Newegg
  • WalmartNew

    In stockSold by Walts TVReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $1,997.99Free shippingChecked 23 h ago
    Visit Walmart

Store links may earn us a commission. Some prices via Klarna.

All 3 stores and price history →

Specs compared

SpecSony BRAVIA 8 II OLEDSamsung S90H OLED 4K TV
ColorBlackBlack
HDRYesYes
Screen Size55 inches, 65 inches77 in
Resolution3840 x 2160—
High DefinitionYes—
HDTV Format4K—
Screen FormFlat—
Display TypeOLED—
Assistant SupportGoogle Assistant, Amazon Alexa, Siri—
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Ethernet, Optical …—
Supported Streaming ServicesGoogle Play, Netflix, Prime Video, YouTube, Dis…—
Weight37.9 lb—
Show all 24 specsShow fewer specs
SpecSony BRAVIA 8 II OLEDSamsung S90H OLED 4K TV
CEC EnabledYes—
Refresh Rate60 Hz—
Width48.3 in wide—
Depth1.3 in deep—
HDMI Ports4 HDMI ports—
Viewing Angle89° viewing angle—
Screen Resolution—3840x2160 (4K Ultra HD)
Bluetooth—Yes
Smart TV—Yes
Release Year—2026

What reviewers say

Sony BRAVIA 8 II OLED

Owners of Sony OLEDs generally praise picture quality, contrast and motion handling, and the Google TV interface. Common complaints are peak brightness in sunny rooms and the price.

What people mention
  • Picture qualityPraisedOwners say OLED contrast and Sony processing make films and games look excellent.
  • BrightnessMixedFine in dim rooms, but reviewers note it cannot match bright LED sets in a sunlit room.
  • GamingMixedOwners like the low input lag, but the listed 60 Hz refresh rate falls short of 120 Hz gaming sets.
  • Burn-inCriticisedSome buyers worry about static logos and news tickers leaving marks over time.

Samsung S90H OLED 4K TV

Professional reviewers and owners highlight the S90H's excellent picture quality, effective glare handling, and strong gaming features. Some express concerns about burn-in risk and brightness limitations compared to Mini-LED rivals.

What people mention
  • Picture qualityPraisedReviewers consistently praise the deep blacks, vibrant colors, and sharp details from the OLED panel.
  • Glare handlingPraisedThe Glare Free coating is noted to significantly reduce reflections, making it suitable for bright rooms.
  • Gaming performancePraisedGamers appreciate the high refresh rate, VRR support, and low input lag for a responsive experience.
  • Burn-in riskCriticisedSome owners and reviewers worry about permanent image retention with static elements like news tickers or game HUDs.

Questions and answers

Which is better for gaming?
The Samsung S90H. It has a 165Hz panel, VRR, ALLM, FreeSync Premium Pro and G-Sync, plus a Game Bar and cloud Gaming Hub. The Sony BRAVIA 8 II is listed at 60 Hz with no VRR or ALLM.
Which is better for a bright room?
The Samsung S90H, because of its Glare Free coating and anti-reflection treatment. The Sony uses a standard OLED finish, so reflections are more visible in daylight.
Which has better sound without a soundbar?
The Samsung S90H. It lists a 2.1-channel system with Dolby Atmos, OTS Lite and Q-Symphony. The Sony BRAVIA 8 II lists no Dolby Atmos or advanced audio processing.
Is the Samsung worth stepping up to over the Sony?
If you want a 77-inch screen and serious gaming features, yes. If you want a 55 or 65-inch set with Google TV and Sony processing, the BRAVIA 8 II is the more natural fit.
Which smart platform is easier to use?
Google TV on the Sony is familiar to Android users and supports Google Assistant, Alexa and Siri. Tizen on the Samsung is fast and packed with AI features, but has a steeper learning curve.
Do both support 4K HDR?
Yes. Both are 3840x2160 OLED sets with HDR. The Samsung adds HDR10+ and Auto HDR Remastering; the Sony lists HDR support without naming formats.

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More comparisons

  • Sony BRAVIA 8 II OLED 4K HDR Google TV (2025) vs Samsung 77” Class S90H Series OLED 4K UHD Samsung Vision AI Smart Tizen TV 2026

Buying guides that pick them

  • Best 55-inch 4K Google TVs with Wi-Fi 7
Wi-Fi—Yes
Display—OLED