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Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024) vs LG C4 OLED evo 4K Smart TV (2024)

Both are 2024 65-inch 120 Hz 4K flagships, but they solve different rooms. The Sony BRAVIA 9 is the brighter Mini LED set and the better pick for a sunlit living room, while the LG C4 OLED wins on black level, viewing angle and gaming features. Latest prices are close: $1,999.99 at Merlin's TV & Appliance for the Sony as of November 4, 2026, versus $1,723.21 at Newegg.com for the LG. The Sony has also swung as low as $1,699.99 on November 4, 2026, so its price is worth watching.

Today the LG C4 OLED evo 4K Smart TV (2024) costs $276.78 less at its best price.

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Sony
Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)

Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)

4.4· 38 ratings
$1,999.99at Merlin's TV & ApplianceObserved at 11:54 AM
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Choose the Sony BRAVIA 9 if your room is bright, you watch a lot in daylight, or you want the brightest picture and the most accurate out-of-box movie look.

Pros
  • Very high peak brightness handles glare in bright rooms
  • Excellent color accuracy and cinematic picture processing
  • Anti-glare coating
  • Google TV with broad app support and voice assistants
  • Four HDMI ports and PS5-specific features
Cons
  • Blooming visible around bright objects in dark scenes
  • Narrower viewing angles than OLED
  • Heavier and bulkier than the LG
  • $276.78 more than the LG at the latest listed prices
  • One-year manufacturer warranty
LG
LG C4 OLED evo 4K Smart TV (2024)

LG C4 OLED evo 4K Smart TV (2024)

$1,723.21at Newegg.comObserved at 11:54 AM
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Choose the LG C4 if you watch in a dark room, sit off-center, or game on PC or console and want per-pixel blacks and full HDMI 2.1 gaming features.

Pros
  • Per-pixel contrast with true blacks
  • Wide viewing angles for off-center seating
  • Nvidia G-Sync VRR certification and four HDMI 2.1 ports
  • Slimmer, lighter build
  • Cheaper at the latest listed price
Cons
  • Lower peak brightness; no anti-glare treatment
  • Risk of permanent image retention with static content
  • OLED brightness drops in full-screen bright scenes
  • Fewer stores listing it new (3)

What separates them

Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)LG C4 OLED evo 4K Smart TV (2024)
Panel technologyMini LED LCD with QLED color (XR Triluminos Pro)OLED evo with self-lit pixels
Peak brightnessSony's brightest 4K TV; strong against daytime glareBright for OLED but lower peak brightness
Black level and contrastDeep blacks with some blooming around bright objectsPer-pixel blacks, effectively infinite contrast
Viewing angleNarrower; color shifts off-centerWide, rated 178° vertical
Gaming features120 Hz, VRR, ALLM, PS5 Auto HDR Tone Mapping and Auto Genre Picture Mode120 Hz, VRR, Nvidia G-Sync certification, four HDMI 2.1 ports
Smart platformGoogle TV, 700,000+ movies and shows across 10,000+ appswebOS with ThinQ AI and LG Channels
Anti-glareYesNo
Price as of November 4, 2026$1,999.99 at Merlin's TV & Appliance$1,723.21 at Newegg.com

Price history

$3,698.00$1,699.99
Oct 28Nov 4
  • Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024): lowest $1,699.99 on Nov 4 at Walmart.
  • LG C4 OLED evo 4K Smart TV (2024): lowest $1,723.21 on Nov 4 at Newegg.com.

Prices at every store

Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)

  • Merlin's TV & ApplianceNew

    In stock

    $1,999.99Observed at 11:54 AM
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  • WalmartNew

    In stockSold by Stellar Products

    $2,798.00Free shippingVerified
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  • Best BuyNew

    In stock

    $2,798.00Free shippingObserved at 8:33 AM
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  • eBayNew

    Availability unknown

    $2,329.00Verified
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Also available at

  • WalmartCheck price at Walmart
All 11 stores and price history →

LG C4 OLED evo 4K Smart TV (2024)

  • Newegg.comNew

    Availability unknownSold by BrandsMart USA

    $1,723.21Observed at 11:54 AM
    Visit store
  • eBayNew

    Availability unknownSold by coolbeens (99.7% positive, 7,500 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $1,849.00Free shippingVerified
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  • DirectDialNew

    Availability unknown

    $2,177.00Observed at 11:54 AM
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  • TecisoftNew

    Availability unknown

    $2,445.16Observed at 11:54 AM
    Visit store

Also available at

  • eBayCheck price at eBay
All 4 stores and price history →

Specs compared

SpecSony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)LG C4 OLED evo 4K Smart TV (2024)
Resolution3840 x 21604K
Display TypeQLEDOLED
Refresh Rate120 Hz120 Hz
HDMI Ports4 HDMI ports4
HDTV Format4K4K UHD
Anti-GlareYesNo
High DefinitionYes—
Screen FormFlat—
HDRYes—
Screen Size65 inches—
ColorBlack—
ConnectivityBluetooth, Wi-Fi, USB, HDMI, Ethernet—
Show all 35 specsShow fewer specs
SpecSony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)LG C4 OLED evo 4K Smart TV (2024)
Width9 in wide—
Weight175 lb—
Assistant SupportGoogle Assistant, Amazon Alexa, Siri—
Supported Streaming ServicesGoogle Play, Netflix, Prime Video, YouTube, Dis…—
Depth1.9 in deep—
Network Functionality—Smart TV
Supported Resolutions—4K
Backlight Technology—OLED
Display Highlights—HDR

What reviewers say

Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)

Owners and reviewers treat the BRAVIA 9 as one of the brightest, most uniform Mini LED TVs available, with praise for HDR impact and glare handling. Criticism centers on blooming in dark scenes and the price.

Pros
  • Very high brightness for bright rooms
  • Good uniformity across the panel
  • Solid motion handling at 120 Hz
  • Useful anti-glare coating
Cons
  • Visible blooming in dark scenes
  • Price is high versus rival Mini LED sets
  • Heavy, awkward to wall-mount alone

LG C4 OLED evo 4K Smart TV (2024)

Owners and reviewers rate the C4 as one of the best value OLEDs of its generation, praising picture quality, gaming features and port selection. Common complaints center on reflections in bright rooms and OLED brightness limits.

Pros
  • Deep blacks and strong contrast
  • Low input lag and full gaming feature set
  • Four HDMI 2.1 ports
  • Good out-of-box picture modes
Cons
  • Reflective screen in bright rooms
  • Brightness lower than high-end LED sets
  • Risk of image retention with static logos

Questions and answers

Which is better for a bright living room?
The Sony BRAVIA 9. Its Mini LED backlight reaches much higher peak brightness and it has an anti-glare coating, so daytime glare hurts it less. The LG C4 is dimmer and has no anti-glare treatment.
Which has better picture quality in a dark room?
The LG C4. OLED pixels turn off individually, so blacks are true black with no blooming. The Sony's Mini LEDs can show slight halos around bright objects against dark backgrounds.
Which is better for gaming?
The LG C4 for most gamers, thanks to Nvidia G-Sync certification, four HDMI 2.1 ports and instant pixel response. The Sony adds PS5 Auto HDR Tone Mapping and Auto Genre Picture Mode, which helps if you own a PlayStation 5.
Is the Sony worth the extra money?
At the latest prices it costs $276.78 more: $1,999.99 at Merlin's TV & Appliance versus $1,723.21 at Newegg.com. It is worth it if brightness and glare handling matter more than black level. The Sony has sold as low as $1,699.99 on November 4, 2026, which would erase the gap.
Which lasts longer?
The Sony has no organic material to age, so burn-in is not a concern. LG rates the C4 panel for a long life, but static logos and tickers can cause image retention over years of heavy use.
Do both support 120 Hz and VRR?
Yes. Both are 120 Hz native 4K panels with variable refresh rate and auto low-latency mode. The LG adds Nvidia G-Sync certification; the Sony adds PS5-specific picture modes.

More comparisons

  • Samsung S95F vs LG C4 OLED evo 4K Smart TV (2024)
  • Samsung S90H 65" OLED 4K Glare Free TV 2026 vs Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)
  • Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024) vs Hisense U7SG 65
  • Samsung S95F vs Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)
  • Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024) vs TCL QM8L
  • Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024) vs LG 65" Class 4K UHD OLED Web OS Smart TV with Dolby Vision B3 Series
  • LG C5 OLED TV vs Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024)
  • Sony BRAVIA 9 65-inch Mini LED 4K Google TV (2024) vs TCL QM7K 65

Buying guides that pick them

  • Best 65 inch TVs for a living room
  • Best 4K TVs
Max Resolution V-Sync
—
VRR, Nvidia G-Sync VRR certification
Display Aspect Ratio—16:9
Dynamic Contrast Ratio—Infinite contrast
Image Contrast Ratio—Excellent contrast
Viewing Angle—Wide viewing angles
Viewing Angle (Vertical)—178° vertical
Smart TV—Yes
Internet Streaming Services—Netflix
Network Connectivity—Ethernet, Wi-Fi
Video Interface—HDMI
PC Interface—HDMI
CEC Enabled—Yes (Simplink (HDMI CEC))
Expansion Slots—CI+
Dimensions—932x577x170 mm (with stand)