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Stanley All Day Madeleine Backpack Cooler vs Yeti Hopper M15 Soft Cooler

The Yeti Hopper M15 is the tougher, better-insulated cooler and holds more cans, so it wins for beach days, boat trips and anything that involves ice. The Stanley All Day Madeleine is a backpack, which the Yeti is not, so it wins for hands-free hikes and commutes. Owners rate the Yeti highly for build and cold retention; the Stanley's recycled polyester shell and snap-lock closure feel lighter-duty, but its lifetime warranty backs it.

  • Choose the Stanley All Day Madeleine if you want a hands-free backpack cooler for hikes, picnics or travel, and you value the lifetime warranty.
  • Choose the Yeti Hopper M15 if you need maximum cold retention, a wide magnetic opening and a shell that shrugs off rough use.

Prices

  • Stanley All Day Madeleine Backpack Cooler: $125.00 at Amazon (last seen Nov 8)
  • Yeti Hopper M15 Soft Cooler: $200.00 at SOTAR (last seen Nov 8)
  • Difference: the Stanley All Day Madeleine Backpack Cooler is $75.00 cheaper than the Yeti Hopper M15 Soft Cooler at the latest prices (Nov 8)
Stanley
Stanley All Day Madeleine Backpack Soft Cooler

Stanley All Day Madeleine Backpack Cooler

Stanley All Day Madeleine Backpack Soft Cooler

$125.00at AmazonObserved Nov 8, 2026, 4:55 PM
See all prices and details
Visit Amazon

As an Amazon Associate, Deal.ai earns from qualifying purchases.

Pros
  • Backpack straps free both hands on trails and transit
  • Light enough to carry all day
  • Zip pockets keep keys, phone and wallet separate from food
  • Doubles as a carry-on, then converts to a cooler
  • Lifetime warranty
Cons
  • Holds fewer cans than the Yeti
  • Ice packs are not included
  • Snap-lock and zip closure is slower to load than a wide mouth
  • Softer shell offers less protection
Yeti
Yeti Hopper M15 Soft Cooler

Yeti Hopper M15 Soft Cooler

4.6(283 ratings)
$200.00at SOTARObserved Nov 8, 2026, 4:41 PM
See all prices and details
Visit SOTAR
Pros
  • Holds 32 cans or 15 lbs of ice
  • MagShield top stays open for loading and seals tight
  • ColdCell insulation and DryHide shell hold cold and resist abrasion
  • HitchPoint grid takes bottle slings and gear cases
  • Rated 4.6 out of 5 by owners
Cons
  • No backpack straps
  • Heavy at about 2.5 kg empty
  • No zip pockets for valuables
  • Costs more of your budget for the same trip

What separates them

Stanley All Day Madeleine Backpack CoolerYeti Hopper M15 Soft Cooler
Carry styleAdjustable backpack straps, worn on the backTote handles only, carried by hand or shoulder
Capacity13.2L, about 20 cansAbout 17L, 32 cans or 15 lbs of ice
ClosureWinged bear snap-lock with a hinge-top zipMagShield magnetic wide-mouth top with quick-release buckles
Insulation and shellRecycled polyester with a leak-resistant linerColdCell insulation in a DryHide shell with a leakproof liner
WeightAbout 890 g emptyAbout 2.5 kg empty
OrganizationFront and back YKK zip pockets, discreet valuables pocket, mesh side pocketsHitchPoint grid for add-on accessories, no zip pockets
WarrantyLifetime 'Built for Life' warrantyLimited warranty

Price history

$300.00$125.00
Nov 3Nov 8
  • Stanley All Day Madeleine Backpack Cooler: lowest $125.00 on Nov 8 at Amazon.
  • Yeti Hopper M15 Soft Cooler: lowest $170.00 on Nov 3 at SOTAR; $200.00 on Nov 8.

Prices at every store

Stanley All Day Madeleine Backpack Cooler

  • Nex Wave 06New

    In stockReturn policy

    $187.50Observed Nov 8, 2026, 4:55 PM
    Visit Nex Wave 06
  • Shop EverNew

    In stockReturn policy

    $203.75Observed Nov 8, 2026, 4:55 PM
    Visit Shop Ever
  • Custom InkNew

    In stock

    $215.90Free shippingObserved Nov 8, 2026, 4:56 PM
    Visit Custom Ink
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $125.00Free shippingObserved Nov 8, 2026, 4:55 PM
    Visit Amazon

Also available at

  • Packing CubesCheck price at Packing Cubes
  • Mountive LifeCheck price at Mountive Life
All 12 stores and price history →

Yeti Hopper M15 Soft Cooler

  • PC Richard & SonNew

    In stock

    $249.00Free shippingObserved Nov 8, 2026, 4:40 PM
    Visit PC Richard & Son
  • SOTARNew

    Availability unknown

    $200.00+ $24.20 shippingObserved Nov 8, 2026, 4:41 PM
    Visit SOTAR
  • Tractor Supply CoNew

    Availability unknown

    $240.00Free shippingObserved Nov 8, 2026, 4:40 PM
    Visit Tractor Supply Co
  • eBayNew

    Availability unknownSold by freelollipopcom (99.8% positive, 44,200 ratings)Returns: Set by the eBay seller; the eBay Money Back Guarantee covers an item that doesn't arrive or isn't as described.

    $193.00+ $47.94 shippingObserved Nov 8, 2026, 4:40 PM
    Visit eBay

Also available at

  • Sports BasementCheck price at Sports Basement
  • Wicker Land PatioCheck price at Wicker Land Patio

Store links may earn us a commission. Some prices via Klarna.

All 16 stores and price history →

Specs compared

SpecStanley All Day Madeleine Backpack CoolerYeti Hopper M15 Soft Cooler
Capacity13.2L—
Weight890g—
Dimensions250 x 210 x 340 mm—
Main materialRecycled polyester—
Side pockets16 cm x 16 cm—
ClosureWinged bear snap-lock closure—
Top openingHinge-top zip opening—
Zip pocketsFront and back YKK zip pockets—
StrapsAdjustable backpack straps included—
Ice packsIce packs not included—
Can capacity—32 cans (only)
Ice capacity—6.8 kg of ice (only)
Show all 25 specsShow fewer specs
SpecStanley All Day Madeleine Backpack CoolerYeti Hopper M15 Soft Cooler
Wine bottle compatible—Wine bottle compatible
Product weight—5.00 LBS
External dimensions—51.6W X 23.40 X 40.6H CM
Internal dimensions—33.0W X 17.80 X 27.4H CM
Empty weight—2.5 KG
Closure type—MagShield Access
Shell material—DRYHIDE™ Shell
Insulation—COLDCELL™ Insulation
Liner—Leakproof liner

What reviewers say

Yeti Hopper M15 Soft Cooler

  • 4.6 / 5283 ratings

Rated 4.6 out of 5 from 283 ratings, the Hopper M15 draws praise for its easy-loading magnetic lid and solid ice retention. Owners mainly flag the price and the weight once it is loaded.

What people mention
  • Lid accessPraisedOwners like that the magnetic top opens wide and stays open while loading.
  • Ice retentionPraisedReviewers say ice lasts through a full day of tailgating or boating.
  • Build qualityPraisedThe DryHide shell and leakproof liner are described as tough and easy to clean.
  • WeightMixedIt is light empty but gets heavy once packed with ice and drinks.

Questions and answers

Which is better for hiking?
The Stanley, because it is a backpack and weighs about 890 g empty. The Yeti is a tote with no straps and weighs roughly three times as much.
Which keeps ice longer?
The Yeti. Its ColdCell insulation, leakproof liner and magnetic sealed top are built for multi-day cold retention. The Stanley chills food and drinks for a day but is not an ice chest.
How many cans does each hold?
The Stanley holds about 20 cans in 13.2L. The Yeti holds 32 cans, or 15 lbs of ice.
Is the Yeti worth stepping up to?
Yes if you need capacity, ice retention and a shell that survives boats and rocks. No if you need to carry it on your back.
Can the Stanley work as a travel bag?
Yes. Stanley suggests packing clothes in it as a carry-on, then using it as a cooler at your destination. The Yeti is shaped as a cooler only.
Which is easier to load?
The Yeti. Its MagShield top stays open while you load. The Stanley uses a zip and snap-lock closure that takes two hands.

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Buying guides that pick them

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Attachment system
—
HitchPoint™ Grid
Type—Insulated Bag
Color—Gray, Navy, Cherry Blossom, Black Forest Green,…
Size—15.9 quarts, 18 quarts