TruSkin Vitamin C Facial Serum vs e.l.f. Skin Bright Icon Vitamin C Serum

The e.l.f. Bright Icon is the stronger pick for most shoppers: it states its actives at 15% vitamin C, 1% vitamin E and 0.5% ferulic acid, a proven brightening trio, and it is fragrance-free and non-comedogenic. TruSkin is the gentler route, using sodium ascorbyl phosphate rather than ascorbic acid, with squalane, hyaluronic acid and aloe to cushion the skin. TruSkin has the larger review base and a slightly higher rating, but e.l.f. gives you a clearer, more potent formula for less fuss.

• Choose the TruSkin Vitamin C Serum if your skin stings or flakes on strong vitamin C and you want a mild, hydrating daily serum with a big owner track record.
• Choose the e.l.f. Bright Icon if you want a fragrance-free, non-comedogenic serum with a stated 15% vitamin C plus ferulic acid for tone and dark spots.