What coverage does it give?

Medium to full. One layer is medium; a second builds toward full without turning flat.

What skin type is it for?

It is listed for normal skin. Dry skin may want more prep, and oily skin may see shine break through.

Does it really last all day?

It is a longwear formula, but some reviewers say it fades before a full day, so a primer or setting powder helps.

What shades and undertones are there?

Warm and cool undertones are listed, with no neutral option mentioned, so matching takes care.

How big is the bottle?

1.23 oz, which is a standard foundation size.

It comes in a pump bottle, which gives controlled dosing and keeps the liquid foundation from spilling.

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This hour's deals

Siia Cosmetics Luminous Longwear Liquid Foundation

−60%

Beauty · Macy's

Siia Cosmetics Luminous Longwear Liquid Foundation

Name: Siia Cosmetics Luminous Longwear Liquid Foundation
Brand: Siia Cosmetics
Availability: InStock

Deal score 4.5 · Good deal

$14.40$36.00 Macy's regular price

You save $21.60 at Macy's

Deal.ai's agents found this deal on November 10. The store may have changed its price since.

Why it's a great deal

Elsewhere right now: Ulta Beauty $14.40, Nordstrom $14.40, Bloomingdale's $14.40, and 1 more (typical $14.40 across 4 stores)
Macy's lists its regular price at $36.00: 60% off by its own figures

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Reading Macy's’s product page for the details…

Specs

Coverage: Medium to full
Finish: Luminous matte
Form: Liquid
Subtype: Liquid Foundation
Type: Foundation
Undertone: Warm, Cool
Skin Benefit: Hydrating
Effect: Luminous
Formula: Longwear
Contains: Hyaluronic Acid

About the Siia Cosmetics Luminous Longwear Liquid Foundation

Siia Cosmetics Luminous Longwear Liquid Foundation is a medium-to-full coverage liquid foundation with a luminous matte finish, made for normal skin and formulated with hyaluronic acid for hydration. It comes in 1.23 oz and is offered in warm and cool undertones. Reviewers like that coverage builds without looking heavy and that the finish reads glowy rather than greasy, but some say it fades before a full day and that undertone matching is hit or miss.

Best forNormal-skin shoppers wanting medium-to-full coveragePeople who prefer a glowy but not dewy finishAnyone wanting hyaluronic acid in their baseShoppers who want a pump bottle for controlled dosing

Pros

Medium-to-full coverage in one layer
Luminous matte finish that isn't fully flat
Hyaluronic acid adds a hydrating claim
Longwear formula aimed at all-day wear
Pump packaging keeps dosing controlled

Cons

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