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A color-depositing shampoo that tints gray hair while washing, sold as a 3-in-1 that cleanses, colors and conditions. It is ammonia-free, paraben-free, vegan and cruelty-free, and it includes keratin. The best new price is $13.57 at Etsy as of November 7, 2026, the lowest of the 4 stores selling it new.
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Lowest price we've seen: $13.57 on Nov 7 at Etsy. Tracked across 6 stores since Nov 7.
Rated 4.6 out of 5 from 680 ratings, buyers mostly report that it covers gray gradually and leaves hair soft. Complaints center on uneven results and the time it takes to build color.