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The Samsung The Frame is a 75-inch QLED 4K TV designed to look like a picture frame and display art when not in use. It uses Quantum Dot technology for 100% Color Volume and a matte, anti-reflective display that reduces glare. Art Mode, a motion sensor, and access to the Art Store with over 1,400 works make it a centerpiece for design-conscious buyers. Compared to standard QLED TVs, it prioritizes aesthetics and decor integration over peak brightness and gaming features, and reviewers often note its stylish appearance but higher price for the picture quality.
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Reviewers and owners praise The Frame's unique design and Art Mode, which turns the TV into a piece of decor. The matte display is effective at reducing reflections, but some find the picture quality is not as strong as dedicated home theater TVs, especially in bright HDR scenes. The Art Store subscription is a common point of contention.
The Frame is a 75-inch QLED 4K TV designed to look like a picture frame. In Art Mode, the screen displays artwork or your own photos when you aren't watching TV. A built-in motion sensor shows the art when you are in the room and turns it off when you leave. The sensor works only in Art Mode, and its performance may vary with lighting.
The Frame has a matte display with anti-reflection technology to reduce glare. Quantum Dot technology provides 100% Color Volume in the DCI-P3 color space, and Quantum HDR widens the range of color and contrast. You can upload your own photos from a phone or USB flash drive. Samsung's Art Store is a subscription service with a library of artwork from museums and galleries.
The slim, monochromatic design includes a Slim Fit Wall-Mount so the TV hangs flush against the wall. A single One Invisible Connection cable runs to the Slim One Connect box. The bezel is magnetic and snaps on and off in different types and colors. Bezels are sold separately. The Tizen smart platform provides streaming apps, and built-in voice assistants control the TV.
