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Deal.ai › Audio-Technica › Turntables
Audio-Technica
Audio-Technica AT-SB727

Audio-Technica AT-SB727

Best price now

$199.00at Best BuyObserved at 7:10 PM

Compared across 9 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

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Price facts

  • Last seen at $199.00 at Best Buy on Nov 8.
  • Checked at 9 stores.
  • Our take on the Audio-Technica AT-SB727

    The AT-SB727 is Audio-Technica's portable belt-drive turntable, a compact 2 lb deck with a hinged lid that doubles as the base. It plays 33 and 45 RPM records and adds Bluetooth plus USB, so it works with wireless speakers and computers as well as wired setups. It suits people who want a small, transportable record player for a desk, a shelf or travel, not a hi-fi rig. Against full-size rivals it gives up anti-skating, a premounted cartridge and adjustable tracking, so expect simpler sound and more setup care.

    Best forSmall spaces and desksTaking records to friends' placesCasual listening over BluetoothFirst turntable on a budget of space
    Pros
    • Very compact and light at about 2 lb
    • Bluetooth and USB outputs alongside analog
    • Built-in RIAA phono stage, so no separate preamp needed
    • Hinged lid closes into a carry case
    • Plays both 33 and 45 RPM
    Cons
    • No anti-skating adjustment
    • Cartridge not premounted, so you fit and align it yourself
    • No adjustable tracking force on the tonearm
    • Small platter and short tonearm limit sound quality
    • No built-in speaker or headphone jack

    Audio-Technica AT-SB727 prices at every store

    • Best BuyNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Best Buy
    • Abt ElectronicsNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Abt Electronics
    • NordstromNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Nordstrom
    • Urban OutfittersNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Urban Outfitters
    • Guitar CenterNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Guitar Center
    • NeweggNew

      In stock

      $199.00Free shippingObserved at 7:10 PM
      Visit Newegg
    • Musician's FriendNew

      In stock

      $199.00Observed at 7:10 PM
      Visit Musician's Friend
    • BelkNew

      In stock

      $199.95Free shippingObserved at 7:10 PM
      Visit Belk
    • BooksamillionNew

      In stock

      $219.99+ $7.98 shippingObserved at 7:10 PM
      Visit Booksamillion

    Store links may earn us a commission. Some prices via Klarna.

    Audio-Technica AT-SB727 price history

    $199.00$199.00
    Nov 8Nov 9

    Lowest price we've seen: $199.00 on Nov 8 at Best Buy. Tracked across 9 stores since Nov 8.

    What reviewers say

    Owners treat it as a fun, genuinely portable record player and like the Bluetooth convenience. More serious listeners note the simple tonearm and lack of anti-skating hold it back, and some find setup fiddly.

    What people mention
    • PortabilityPraisedOwners like that it folds into a small case and travels easily.
    • BluetoothPraisedPairing with wireless speakers is described as quick and reliable.
    • SetupMixedSome find mounting the cartridge and balancing the tonearm fiddly.
    • SoundCriticisedListeners say it sounds thin compared with larger belt-drive decks.
    • BuildMixedThe light plastic body is convenient but feels less solid than full-size rivals.

    Specifications

    Speed
    33 RPM, 45 RPMSource
    Bluetooth
    YesSource
    USB
    YesSource
    Color
    Black, White, YellowSource
    Depth (")

    Questions and answers

    Does the AT-SB727 come with a cartridge?
    No. The cartridge is not premounted, so you buy and fit one yourself. Budget for that and for the tools to align it.
    Can I connect it to wireless speakers?
    Yes. It has Bluetooth output, so it pairs with Bluetooth speakers or headphones. It also has USB and a built-in RIAA phono stage for wired setups.
    Do I need a separate phono preamp?
    No. The built-in RIAA stage means you can plug it into a line input on a speaker or stereo. You only need a phono input if you switch the stage off.
    Can I adjust anti-skating or tracking force?
    No. The tonearm has no anti-skating adjustment and no user-set tracking force, which is the main compromise versus full-size turntables.
    Is it good for DJing?
    No. It is a belt-drive portable deck with a short tonearm, not built for cueing or scratching. It is meant for casual listening.
    What speeds does it play?
    It plays 33 and 45 RPM records. There is no 78 RPM option.
    Where is the Audio-Technica AT-SB727 cheapest?
    At Best Buy, for $199.00, as of our latest check.
    Where can I buy the Audio-Technica AT-SB727?
    9 stores we checked sell it, including Best Buy, Abt Electronics, Nordstrom, Urban Outfitters, Guitar Center.

    Compare the Audio-Technica AT-SB727

    • Audio-Technica AT-LP60X-BK Fully Automatic Belt-Drive Stereo Turntable vs Audio-Technica AT-SB727

    Stores we've priced the Audio-Technica AT-SB727 at

    • Belk deals and prices
    • Best Buy deals and prices
    • Guitar Center deals and prices
    • Newegg deals and prices
    • nordstrom.com deals and prices
    • Urban Outfitters deals and prices

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    11.0Source
    Premounted Cartridge
    NoSource
    Anti-skating
    NoSource
    Width (")
    3.9Source
    Motor Type
    Belt-DriveSource
    Height (")
    2.8Source
    Suitable for DJs
    NoSource
    Built-In RIAA
    YesSource
    Weight (lb)
    2.0Source