This is an n8n workflow that automates B2B lead outreach. It captures new leads from a web form, enriches their data, scores them with AI, and emails the ones that qualify.
Form submissions are validated before they are processed. Lead data is enriched through the Apollo.io API. LangChain and Groq AI then score each lead from 1 to 10 based on job title and industry relevance. Only leads scoring 6 or above are pursued further.
For high-scoring leads, the workflow uses AI to write a personalized email and sends it through a connected Gmail account. All lead activity, including job titles and organization info, is logged in Google Sheets for tracking and analysis.
- Platform
- n8n
- Primary nodes
- Form Trigger, Webhook, Gmail Tool, HTTP Request, Google Sheets
- Tech stack
- n8n, Apollo.io API, LangChain, Groq AI, Google Sheets
- Lead scoring
- 1 to 10 by job title and industry relevance; leads scoring 6 or above are pursued
- Requirements
- Apollo API key; Gmail and Google Sheets accounts; LangChain/Groq credentials
- Setup time
- Approximately 15–20 minutes