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Deal.ai › Bulova
Bulova
Bulova Classic 96B104

Bulova Classic 96B104

Best price now

$97.00at WatchMaxx.comChecked 1 h ago

45% under what the other stores charge

Compared across 19 stores. Prices are checked against each store and labelled with when.

Visit WatchMaxx.com

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Price facts

  • Lowest price today: $97.00 at WatchMaxx.com (checked Nov 12, 2026).
  • Checked at 19 stores.
  • Our take on the Bulova Classic 96B104

    The Bulova Classic 96B104 is a slim quartz dress watch with a 37 mm stainless steel case just under 6 mm thick, a mineral crystal and a leather strap. Its clean dial and thin profile make it easy to wear under a shirt cuff and dress up or down. Against similar-priced dress watches it stands out for the case thinness and Bulova's three-year warranty, though the mineral crystal and 30 m rating are ordinary for the class. It suits people who want a simple, low-maintenance everyday watch rather than a sports or dive piece.

    Best forEveryday office and dress wearShoppers wanting a slim, lightweight watchFirst dress watch or giftSmall to medium wrists
    Pros
    • Very thin case at about 6 mm
    • Classic 37 mm size suits many wrists
    • Quartz movement needs no winding
    • Leather strap and buckle closure
    • Three-year Bulova limited warranty
    Cons
    • Mineral crystal scratches more easily than sapphire
    • 30 m rating only covers splashes, not swimming
    • Leather strap wears faster than a metal bracelet
    • No date or other complications

    Bulova Classic 96B104 prices at every store

    • Corso VinciNew

      In stockReturn policy

      $148.00Checked 1 h ago
      Visit Corso Vinci
    • Harvey StoreNew

      In stockReturn policy

      $156.00Checked 1 h ago
      Visit Harvey Store
    • AAPriceNew

      In stockPriced in CAD (CA$227.50)Return policy

      $159.82Checked 1 h ago
      Visit AAPrice
    • Stylessence Fine JewelleryNew

      In stockReturn policy

      $176.00Checked 1 h ago
      Visit Stylessence Fine Jewellery
    • Obsessions JewelleryNew

      In stockReturn policy

      $201.00Checked 1 h ago
      Visit Obsessions Jewellery
    • Kohl'sNew

      In stock

      $212.40Free shippingChecked 1 h ago
      Visit Kohl's
    • It's About Time & JewelryNew

      In stockShips from Canada · duties may apply

      $193.02+ $35.10 shippingChecked 1 h ago
      Visit It's About Time & Jewelry
    • Golden Gate Jewellery WatchesNew

      In stockShips from Canada · priced in CAD (CA$350.00) · duties may applyReturn policy

      $245.87Checked 1 h ago
      Visit Golden Gate Jewellery Watches
    • TargetNew

      In stock

      $295.00Free shippingChecked 1 h ago
      Visit Target
    • WatchMaxx.comNew

      Availability unknown

      $97.00Checked 1 h ago
      Visit WatchMaxx.com
    • NY Watch StoreNew

      Availability unknown

      $101.02Checked 1 h ago
      Visit NY Watch Store
    • The Watch PreserveNew

      Availability unknown

      $125.00Checked 1 h ago
      Visit The Watch Preserve
    • WalmartNew

      Availability unknown

      $146.25Checked 1 h ago
      Visit Walmart
    • Bijouterie LangloisNew

      Availability unknown

      $158.00Checked 1 h ago
      Visit Bijouterie Langlois
    • Ducci JewellersNew

      Availability unknown

      $176.00Checked 1 h ago
      Visit Ducci Jewellers
    • PoshmarkNew

      Availability unknown

      $187.00Checked 1 h ago
      Visit Poshmark
    • Gioielli VenoneNew

      Availability unknownMade for another market

      $203.83Checked 1 h ago
      Visit Gioielli Venone
    • DoorDashNew

      Availability unknownSold by Kohl's

      $295.00Checked 1 h ago
      Visit DoorDash
    • eBayNew

      Availability unknownSold by evergreen625

      $338.68Checked 1 h ago
      Visit eBay

    Also available at

    • Ducci JewellersCheck price at Ducci Jewellers

    Store links may earn us a commission.

    Bulova Classic 96B104 price history

    Lowest price we've seen: $97.00 on Nov 12 at WatchMaxx.com. Tracked across 13 stores since Nov 12.

    About the Bulova Classic 96B104

    The Bulova Classic 96B104 is a dress watch with a clean dial. It has a 37 mm stainless steel case with a mineral crystal over the dial.

    It runs on a quartz movement. The case is 5.95 mm thick and water resistant to 30 m. The leather strap fastens with a buckle.

    Brand
    Bulova
    Collection
    Classic
    Reference
    96B104
    Movement
    Quartz
    Case width
    37 mm
    Case thickness
    5.95 mm
    Case material
    Stainless steel
    Crystal
    Mineral crystal
    Water resistance
    30 m
    Band
    Leather strap
    Clasp
    Buckle
    Warranty
    Bulova 3-year limited warranty

    Questions and answers

    Is the Bulova 96B104 good for daily wear?
    Yes. The quartz movement is low-maintenance and the thin case slips under a cuff. Keep it away from swimming and showers, since 30 m resistance only handles splashes.
    How does it compare with a sapphire-crystal dress watch?
    It uses mineral crystal, which is more prone to scratches than sapphire. In exchange you get a very thin case and a well-known brand at the entry level of dress watches.
    What size wrists does the 37 mm case fit?
    A 37 mm case with a slim profile reads as a classic, slightly small dress watch. It fits most wrists, and smaller wrists especially, without overhang.
    Can I swim with it?
    No. The 30 m rating covers rain and handwashing splashes only. Do not swim or shower with it.
    What is in the box?
    The watch on its leather strap, with Bulova's three-year limited warranty. Ask the seller about the box and papers if those matter to you.
    Does it have a date window?
    No. The dial is clean with no date or other complications, which keeps the look simple.
    Where is the Bulova Classic 96B104 cheapest?
    At WatchMaxx.com, for $97.00, 45% under what the other stores charge, as of our latest check.
    Where can I buy the Bulova Classic 96B104?
    19 stores we checked sell it, including Ducci Jewellers, Harvey Store, Obsessions Jewellery, Stylessence Fine Jewellery, Corso Vinci.

    Stores we've priced the Bulova Classic 96B104 at

    • doordash.com deals and prices
    • Kohl's deals and prices
    • Target deals and prices
    • Walmart deals and prices
    • WatchMaxx.com deals and prices

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