Shop
  • Deals
  • Deal checker
  • Black Friday
  • Buying guides
  • Brands
  • Stores
Travel
  • Flight deals
  • Hotel deals
Company
  • Research
  • Press
  • deal.ai apps
Black Friday 2026
  • Walmart
  • Best Buy
  • Target
  • TVs
  • Laptops
  • Headphones
  • Apple
  • Gaming
  • Vacuums
  • Kitchen
  • Toys
  • Smartwatches
  • Tablets
  • Furniture
  • Mattresses
© Deal.ai Inc.
TermsPrivacy
Deal.ai › Bulova › Wrist Watches
Bulova
Bulova Classic Sutton (97A138)

Bulova Classic Sutton (97A138)

Best price now

$314.00at CreationWatchesChecked 4 h ago

32% under what the other stores charge

Compared across 9 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

Visit CreationWatches

Ask our agent about this product

It checks today's price at every store, compares the alternatives and answers in about a minute.

Enter to send, Shift+Enter for a new line

Price facts

  • Lowest price today: $314.00 at CreationWatches (checked Nov 10, 2026).
  • Checked at 9 stores.

Our take on the Bulova Classic Sutton (97A138)

The Bulova Classic Sutton 97A138 is a men's automatic dress watch with a gold-tone stainless steel case, white dial and brown leather strap. It runs on a self-winding movement, so it never needs a battery, and its 5 ATM rating covers swimming and showering. Against quartz dress watches at similar levels it trades convenience for mechanical character; against Swiss automatics it is a simpler, less decorated movement. Owners like the classic look and the sweeping second hand, but some find the leather strap stiff at first and the 12-hour dial plain.

Best forMen who want an affordable first automatic watchDress and office wearBuyers who prefer leather straps over braceletsSwimmers who want a mechanical watch they can wear in water
Pros
  • Self-winding automatic movement, no battery changes
  • Gold-tone case with clean white dial and index markers
  • 5 ATM water resistance covers swimming
  • Brown leather strap with buckle suits dress wear
  • Light at about 3.5 oz on the wrist
Cons
  • No date window and no numerals, so telling time is plain
  • 12-hour dial only, no 24-hour scale
  • Leather strap can feel stiff when new
  • Mineral-style crystal and modest finishing next to pricier automatics
  • Automatic watches lose or gain time and need resetting if unworn

Bulova Classic Sutton (97A138) prices at every store

  • CreationWatchesNew

    In stock

    $314.00Free shippingChecked 4 h ago
    Visit CreationWatches
  • JomashopNew

    In stock

    $349.00Free shippingChecked 4 h ago
    Visit Jomashop
  • NeweggNew

    In stock

    $366.21Free shippingChecked 4 h ago
    Visit Newegg
  • WatchmaxxNew

    In stock

    $460.00Free shippingChecked 4 h ago
    Visit Watchmaxx
  • Shop SimonNew

    In stock

    $459.68+ $4.95 shippingChecked 4 h ago
    Visit Shop Simon
  • ZalesNew

    In stock

    $486.50Free shippingChecked 4 h ago
    Visit Zales
  • Kay JewelersNew

    In stock

    $521.25Free shippingChecked 4 h ago
    Visit Kay Jewelers
  • JaredNew

    In stock

    $521.25Free shippingChecked 4 h ago
    Visit Jared
  • BulovaNew

    In stock

    $695.00Free shippingChecked 4 h ago
    Visit Bulova

Store links may earn us a commission. Some prices via Klarna.

Bulova Classic Sutton (97A138) price history

Lowest price we've seen: $314.00 on Nov 10 at CreationWatches. Tracked across 9 stores since Nov 10.

What reviewers say

Owners describe the Sutton as a sharp-looking automatic for the money, with a sweeping second hand and a classic gold-and-leather look. Complaints centre on the stiff strap and the plain, numberless dial.

What people mention
  • LookPraisedOwners like the gold-tone case and white dial as a classic dress watch.
  • MovementPraisedThe automatic movement and its sweeping second hand are a draw at this level.
  • StrapMixedThe brown leather strap looks good but feels stiff when new.
  • DialCriticisedSome find the numberless dial plain and miss a date window.
  • AccuracyMixedAs an automatic it drifts from quartz accuracy and needs resetting after days off.

About the Bulova Classic Sutton (97A138)

A nice looking watch from Bulova which might suit a man best. It's water resistant enough for you to swim with.

Specifications

Color (Strap)
BrownSource
Closure
BuckleSource
Watch Strap Material
LeatherSource
Gender
MaleSource
Case Color

Questions and answers

Is the Bulova Sutton 97A138 a real automatic?
Yes. It is powered by a self-winding mechanical movement that winds as you wear it. It has no battery and will stop if left unworn for a day or two.
Can I swim with it?
Yes. Its 5 ATM rating is fine for swimming and showering. Avoid pressing the crown underwater and skip diving or hot showers, which stress the seals.
Does it have a date or numerals?
No. The dial uses plain index markers and has no date window, so it shows time only on a 12-hour scale.
What strap does it come on?
A brown leather strap with a buckle. It takes standard straps, so you can swap it for a bracelet or another leather band.
How does it compare with a quartz Bulova?
The automatic gives you a sweeping second hand and no battery changes, but it is less accurate and needs wearing to keep running. A quartz watch is set-and-forget.
Where is the Bulova Classic Sutton (97A138) cheapest?
At CreationWatches, for $314.00, 32% under what the other stores charge, as of our latest check.
Where can I buy the Bulova Classic Sutton (97A138)?
9 stores we checked sell it, including CreationWatches, Jomashop, Newegg, Shop Simon, Watchmaxx.

Stores we've priced the Bulova Classic Sutton (97A138) at

  • Bulova deals and prices
  • Kay Jewelers deals and prices
  • Newegg deals and prices
  • Zales deals and prices

More from Bulova

  • B
    Bulova (97B223)
    Bulova (97B223)
  • B
    Bulova Classic Men's Watch 96B261
    Bulova Classic Men's Watch 96B261
  • B
    Bulova Women's Classic Diamond Stainless Steel Watch 96p259
    Bulova Women's Classic Diamond Stainless Steel Watch 96p259
  • B
    Bulova Women's Classic Stainless Steel Crystal Accent Watch 96L297
    Bulova Women's Classic Stainless Steel Crystal Accent Watch 96L297
  • B
    Bulova Caravelle Women's Champagne Dial Quartz Watch 43L163
    Bulova Caravelle Women's Champagne Dial Quartz Watch 43L163
  • B
    Bulova Men's Marine Star Watch
    Bulova Men's Marine Star Watch
  • B
    Bulova Men's Aerojet 96b293
    Bulova Men's Aerojet 96b293
  • B
    Bulova Men's Classic Quartz Silver Dial Watch 98B441
    Bulova Men's Classic Quartz Silver Dial Watch 98B441
All Bulova deals and products →

More men's automatic watches

  • S
    Seiko - Men'
    Seiko - Men'
  • O
    Orient Bambino 40.5mm White Dial Leather Strap Mens Automatic Watch RA-AC0028S30B
    Orient Bambino 40.5mm White Dial Leather Strap Mens Automatic Watch RA-AC0028S30B
  • S
    SSK003 5 Sports SKX GMT 42.5mm - Blue on Bracelet
    SSK003 5 Sports SKX GMT 42.5mm - Blue on Bracelet
  • Q
    Qevnaro Men's Automatic Mechanical Watch with Genuine Leather Strap
    Qevnaro Men's Automatic Mechanical Watch with Genuine Leather Strap
  • P
    Parmigiani Fleurier Toric Chronometre Ref. PFC423-1601400-HA1441
    Parmigiani Fleurier Toric Chronometre Ref. PFC423-1601400-HA1441
  • M
    Mido Men's M027.407.16.010.00 Baroncelli III White Automatic Watch
    Mido Men's M027.407.16.010.00 Baroncelli III White Automatic Watch
  • B
    Breitling Men's Avenger 44 GMT Watch
    Breitling Men's Avenger 44 GMT Watch
  • S
    Seiko Mens 5 Sports Automatic Watch snkl45k1
    Seiko Mens 5 Sports Automatic Watch snkl45k1
GoldSource
Movement Type
AutomaticSource
Weight (oz)
3.5Source
Type of Index
Index (without numbers)Source
Display Type
AnalogSource
Dial Color
WhiteSource
Time Format
12 HoursSource
Case Material
Stainless SteelSource
Water Protection
5 ATM (50m)Source