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Deal.ai › Bulova › Wrist Watches
Bulova
Bulova Futuro (98D144)

Bulova Futuro (98D144)

4.7(3 ratings)

Best price now

$367.50at ZalesChecked 15 h ago

Compared across 4 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

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Price facts

  • Lowest price today: $367.50 at Zales (checked Nov 10, 2026).
  • Checked at 4 stores.
  • Our take on the Bulova Futuro (98D144)

    The Bulova Futuro 98D144 is a men's quartz watch with a black ion-plated stainless steel case and matching steel bracelet. It has a black dial with baton indices, a date window and a mineral crystal, and it is rated 3 ATM for everyday water resistance. It sits in Bulova's affordable dress-sport range, where it competes with entry-level Seiko and Citizen steel watches on looks rather than on features. It suits someone who wants a dark, sharp-looking steel watch for the office without paying luxury money.

    Best forOffice and business-casual wearBuyers wanting an all-black steel lookGift for a man who prefers analog watchesEveryday wear with a date at a glance
    Pros
    • Black ion-plated steel case and bracelet give a cohesive dark look
    • Baton indices and clean dial read easily
    • Date window covers a basic daily need
    • Quartz movement needs no winding and keeps good time
    • Solid stainless steel build at an entry-level tier
    Cons
    • 3 ATM rating only handles splashes, not swimming
    • Mineral glass scratches more easily than sapphire
    • No luminous hands or markers for low light
    • Bracelet and case make it fairly heavy on the wrist
    • 12-hour format only, with no second time zone

    Bulova Futuro (98D144) prices at every store

    • ZalesNew

      In stock

      $367.50Free shippingChecked 15 h ago
      Visit Zales
    • Kay JewelersNew

      In stock

      $393.75Free shippingChecked 15 h ago
      Visit Kay Jewelers
    • JaredNew

      In stock

      $393.75Free shippingChecked 15 h ago
      Visit Jared
    • BulovaNew

      In stock

      $525.00Free shippingChecked 15 h ago
      Visit Bulova

    Store links may earn us a commission. Some prices via Klarna.

    Bulova Futuro (98D144) price history

    Lowest price we've seen: $367.50 on Nov 10 at Zales. Tracked across 4 stores since Nov 10.

    About the Bulova Futuro (98D144)

    A nice Bulova watch which comes with stainless steel strap. Among other things, this watch can display today's date.

    Specifications

    Color (Strap)
    BlackSource
    Closure
    BuckleSource
    Glass
    MineralSource
    Watch Strap Material
    Stainless SteelSource
    Functions
    DateSource
    Gender
    MaleSource
    Case Color
    BlackSource
    Weight (oz)
    14.1Source
    Movement Type
    QuartzSource
    Type of Index
    Index (without numbers)Source
    Display Type
    AnalogSource
    Dial Color
    BlackSource
    Time Format
    12 HoursSource
    Case Material
    Stainless SteelSource
    Water Protection
    3 ATM (30m)Source

    Questions and answers

    Is the Bulova Futuro 98D144 good for swimming?
    No. It is rated 3 ATM, which covers rain and hand washing but not swimming or showering. Take it off before water sports.
    Does the black finish wear off?
    The case and bracelet use black ion plating, which is more durable than paint but can still show scratches over years of daily wear. The edges and clasp are the first places to show it.
    What size wrist does it fit?
    It is a men's steel bracelet watch with a fold-over buckle and removable links, so it can be sized down for smaller wrists. Most jewelers will adjust it for a small fee.
    Does it have a light for reading in the dark?
    No. The hands and indices are not luminous, so you cannot read it in the dark. The mineral crystal is clear but does not glow.
    How does it compare with a Seiko 5 or Citizen steel watch?
    The Bulova is quartz, so it is more accurate and needs less upkeep than a mechanical Seiko 5. Against Citizen's Eco-Drive steel models it trades solar charging for a simpler battery movement and a darker all-black look.
    What comes in the box?
    The watch on its steel bracelet, a Bulova presentation box and a warranty booklet. No extra strap or tool is included.
    Where is the Bulova Futuro (98D144) cheapest?
    At Zales, for $367.50, as of our latest check.
    What do buyers say about the Bulova Futuro (98D144)?
    Rated 4.7 out of 5 from 3 ratings.
    Where can I buy the Bulova Futuro (98D144)?
    4 stores we checked sell it, including Zales, Kay Jewelers, Jared, Bulova.

    Stores we've priced the Bulova Futuro (98D144) at

    • Bulova deals and prices
    • Kay Jewelers deals and prices
    • Zales deals and prices

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