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Deal.ai › Citizen › Men's Citizen Watches
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Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W

Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W

Best price now

$219.00at WalmartVerified

Compared across 5 stores. Prices are checked against each store and labelled with when.

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Our take on the Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W

The Citizen AW1788-07W is a light-powered Eco-Drive watch decorated with a black-and-white Steamboat Willie illustration by Disney artist Jeff Shelly on a silver-tone dial with rose gold-tone accents. It was first made for Disney's 100th anniversary in 2023; this version adds an embossed brown leather strap. Eco-Drive runs on any light and never needs a battery. At $219 at Walmart as of November 5, 2026, it sits at the low end of its recent range across the 6 stores listing it new.

Best forDisney and Mickey Mouse collectorsFans of vintage 1928 animation artBuyers who want a battery-free watchCasual everyday wear with a brown leather strap
Pros
  • Eco-Drive solar movement never needs a battery change
  • Original Jeff Shelly Steamboat Willie dial art
  • Rose gold-tone accents on a silver-tone dial
  • Embossed brown leather strap suits casual wear
  • Unisex sizing and a keepsake Disney 100 tie-in
Cons
  • Mineral-style crystal and modest water resistance typical of this price
  • Artwork-forward dial limits it to casual outfits
  • Leather strap wears faster than a metal bracelet
  • Collectible appeal may not justify the premium over a plain Eco-Drive

Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W prices at every store

  • WalmartNew

    In stockSold by Official Watch DealsReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $219.00Verified
    Visit store
  • Kohl'sNew

    In stock

    $234.00Observed at 9:49 PM
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  • Macy'sNew

    In stock

    $325.00Observed at 9:49 PM
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  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $243.75Free shippingObserved at 9:48 PM
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  • TargetNew

    Out of stock

    $325.00Observed at 9:49 PM
    Visit store

Also available at

  • eBayCheck price at eBay
  • WalmartCheck price at Walmart
  • Citizen WatchCheck price at Citizen Watch
  • Dillard'sCheck price at Dillard's
  • Eli Adams JewelersCheck price at Eli Adams Jewelers
  • Fred Meyer JewelersCheck price at Fred Meyer Jewelers
  • Helzberg DiamondsCheck price at Helzberg Diamonds
  • LystCheck price at Lyst
  • MonicajewellersCheck price at Monicajewellers
  • RightTime.comCheck price at RightTime.com

Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W price history

Lowest price we've seen: $219.00 on Nov 6 at Walmart. Tracked across 13 stores since Nov 6.

What reviewers say

Owners of the Steamboat Willie Eco-Drive line treat it as a fun, wearable collectible. They like the dial art and the no-battery Eco-Drive movement. Some find the leather strap and light build less premium than the price suggests.

What people mention
  • Dial artPraisedOwners single out the black-and-white Steamboat Willie illustration as the reason to buy.
  • Eco-DrivePraisedBuyers like that light keeps it charged with no battery changes.
  • StrapMixedThe embossed leather looks good but is reported stiff when new and quick to crease.
  • BuildCriticisedSome say the case and crystal feel ordinary next to the collectible price.
  • Water resistanceCriticisedOwners note it is not meant for swimming or showering.

About the Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W

Take a voyage back in time: In 1928, a star was born when Walt Disney Studios released an animated short film featuring a lovable character known worldwide as Disney’s Mickey Mouse. Now, the Disney | Citizen Steamboat Willie 1928 watch pays homage to that cinematic milestone with a vintage-inspired black-and-white illustration by Disney artist Jeff Shelly showcasing the character setting off the boat’s whistle on a silver-tone dial with rose gold-tone accents. Citizen first produced this watch as part of Walt Disney’s 100th anniversary celebration in 2023, and this new version is refreshed with an embossed brown leather strap. The keepsake Steamboat Willie 1928 timepiece is sustainably powered by any light with our Eco-Drive technology and never needs a battery.

Specifications

color
BrownSource
Case Size
40 mmSource
Case Material
Stainless SteelSource
Dial Color
Silver-ToneSource
Lug Width

Questions and answers

Does the Steamboat Willie watch really never need a battery?
Yes. Eco-Drive charges from any light source, indoor or outdoor, and stores the power in a capacitor instead of a battery. Wear it or leave it near a window and it keeps running.
How is this version different from the 2023 Disney 100 release?
The dial art and Eco-Drive movement carry over. This version swaps in an embossed brown leather strap, which gives it a more casual, vintage look.
What size is it, and will it fit a small wrist?
It is a unisex model on a leather strap with a standard buckle, so it suits most wrists. Check the listed case diameter and strap length before ordering if you are near either extreme.
Can I swim or shower with it?
No. It has only modest water resistance, so keep it out of showers, pools and the ocean. Wipe it with a dry cloth if it gets splashed.
Is $219 a good price?
It is the best new price among the 6 stores listing it as of November 5, 2026, and it sits at the low end of its recent range. That makes it a fair buy if you want the Steamboat Willie dial.
What comes in the box?
Expect the watch on its leather strap plus Citizen's Disney-branded packaging and paperwork. A collector box is part of the appeal for this line.
Where is the Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W cheapest?
At Walmart, for $219.00, as of our latest check.
Where can I buy the Citizen Unisex Eco-Drive Disney Steamboat Willie 1928 Watch AW1788-07W?
14 stores we checked sell it, including Walmart, Kohl's, Macy's, Target, Amazon.

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21 mm
Source
Band Material
LeatherSource
Band Type
StrapSource
Crystal
Spherical Mineral CrystalSource
Weight
48 gSource
Movement
J810Source
Power Source
Eco-DriveSource
Functions
3-Hand, DateSource
Water Resistance
30 metersSource