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The Cloud Island Plush Easter Bunny is a small stuffed rabbit from Target's in-house baby line, sized around 12 inches long and 8 inches wide. It is made of polyester fabric with a soft plush body and is rated from birth, so it works as a first cuddly toy for newborns and babies. It is a simple, low-cost comfort toy rather than a feature-heavy plush, and it competes with other baby-safe bunnies on softness and size, not on gimmicks. Parents tend to like it as a seasonal or starter bunny; it is not built for heavy chewers or rough play.
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Lowest price we've seen: $10.00 on Nov 10 at Target. Tracked across 1 store since Nov 10.
Owners describe it as a soft, cute bunny that suits babies and Easter baskets. Most praise the plush feel and size; some note it is small and that the fur can flatten over time.