Is this a blush or a lip tint?

Both. It is a liquid gel tint made to be worn on cheeks and lips, so one bottle covers both.

How pigmented is Pink Positive?

It is sheer. One layer gives a soft flush and you build to medium color with two or three layers.

It can, but set it with powder. Several owners say it fades faster on oily cheeks than on dry or normal skin.

Dot a small amount on cheeks or lips and blend right away with fingers or a damp sponge. It sets quickly, so work one area at a time.

Yes, hyaluronic acid is part of the formula, which is why it feels hydrating rather than powdery.

It gives a more skin-like, dewy finish and is gentler on dry patches, but it offers less color payoff and needs blending before it sets.

4 stores we checked sell it, including Walmart, Urban Outfitters, Target, asos.

At Target, for $6.00, as of our latest check.

$6.00at TargetChecked Nov 9

Compared across 4 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

It checks today's price at every store, compares the alternatives and answers in about a minute.