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5th Avenue is Elizabeth Arden's floral bouquet fragrance, launched in 1996 and still one of the brand's best sellers. It opens with lilac, linden blossom and bergamot, settles into a magnolia, jasmine and tuberose heart, and dries down to sandalwood, amber and vanilla. The 4.2 oz spray bottle is a generous size for a daily signature scent and suits women who like soft, classic florals rather than heavy orientals. Against newer designer florals it reads traditional and light, which is exactly why its fans stay loyal.
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Lowest price we've seen: $15.03 on Nov 11 at Awesome Perfumes. Tracked across 4 stores since Nov 11.
Ratings are high, and owners describe 5th Avenue as a clean, feminine floral that gets compliments and works for daily wear. The most common complaints are that it fades sooner than expected and that the style feels old-fashioned.
Elizabeth Arden 5th Avenue Eau de Parfum is a women's fragrance for adults. It comes in a spray bottle that holds 4.2 fl oz.