Compared across 3 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.
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A single BR30 floodlight bulb that fits standard E26 sockets and connects over Wi-Fi, so it needs no hub. It dims and shifts through millions of colors plus tunable whites up to 6500K, and at 6.5 watts it replaces a 65-watt incandescent. It suits recessed cans, track heads and covered outdoor fixtures. Against hub-based rivals like Philips Hue it is simpler and cheaper to expand, but its app and voice integrations are plainer and it lacks the scene ecosystem Hue offers.
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Lowest price we've seen: $12.61 on Nov 9 at Walmart. Tracked across 3 stores since Nov 9.
Owners like the easy hub-free setup and the range of colors and whites for the money. Complaints center on app reliability, Wi-Fi pairing hiccups and occasional flicker at low dim levels.
