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Viva La Juicy Pink Couture is a floral eau de parfum from Juicy Couture, a flanker in the Viva La Juicy line. It opens bright and fruity, then settles into a sweet floral heart with a soft, creamy base. The 1 fl oz bottle suits someone who wants a small, giftable bottle of a sweet, youthful scent. Against the original Viva La Juicy it reads lighter and more floral; against gourmand rivals it is less sugary and more wearable for daytime.
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Lowest price we've seen: $37.09 on Nov 9 at FragranceNet. Tracked across 1 store since Nov 9.
Owners describe a sweet, fruity-floral scent that is easy to wear and gets compliments, though many say it fades faster than they would like. Fans of the Viva La Juicy line call it a lighter, more floral take on the original.
