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The Levi's 724 is a high-rise straight-leg jean cut close through the hip and thigh and falling straight from the knee. It comes in stretch cotton blends with viscose, polyester and spandex, so it moves with you rather than holding a rigid shape. It suits shoppers who want a high waist and a clean straight line without a wide-leg silhouette. Against Levi's 501 and Ribcage, the 724 has more give and a slimmer upper leg; against skinny cuts, it is looser below the knee and easier to wear over boots.
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Lowest price we've seen: $37.47 on Nov 15 at Macy's. Tracked across 9 stores since Nov 15.
Buyers rate the 724 well overall, with most praise for the high rise and the comfortable stretch. Complaints center on sizing inconsistency between washes and on the denim losing shape after repeated wear.
These Levi's 724 jeans have a high rise and a straight leg. They are made from a denim blend of cotton, polyester, rayon, viscose and spandex, and they have pockets.
