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Deal.ai › Lew's
Lew's
Lews Custom Pro Gen 3 Casting Reel
Lew's

Lews Custom Pro Gen 3 Casting Reel

5(8 ratings)

Best price now

$279.99at eBayChecked 2 h ago

Compared across 13 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission.

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Price facts

  • Lowest price today: $279.99 at eBay (checked Nov 12, 2026).
  • Checked at 13 stores.

Our take on the Lews Custom Pro Gen 3 Casting Reel

The Lew's Custom Pro Gen 3 is a low-profile baitcaster built on a one-piece aluminum frame with a compact 30mm Duralumin spool. Its standout is ParaMag ITB inertia-transfer braking, which adjusts magnet force to spool speed so casts stay controlled without constant thumbing. Inside are hard aluminum Speed Gears, a P2 Super Pinion bearing-supported pinion, an 11-bearing system and a carbon fiber drag rated at 20 lbs. It suits bass and inshore anglers who cast light lures and want a rigid, precise reel; it is a premium step above Lew's sub-$150 reels and competes with Shimano Curado and Daiwa Tatula SV reels on cast control rather than raw line capacity.

Best forBass anglers casting light lures and plasticsInshore and freshwater anglers wanting a rigid aluminum frameAnglers who dislike thumbing the spool on every castBuyers upgrading from an entry-level Lew's baitcaster
Pros
  • ParaMag ITB braking controls casts with little thumbing
  • One-piece aluminum frame keeps the reel rigid under load
  • 20 lbs of carbon fiber drag handles big fish
  • Compact 30mm spool casts light baits well
  • 11 double-shielded stainless bearings and P2 Super Pinion support
  • Bowed 95mm carbon handle with Pro Power knobs for leverage
Cons
  • Premium price puts it above most Lew's models
  • Compact 30mm spool holds less line than wider reels
  • Magnetic ITB braking needs some dialing-in to feel right
  • Aluminum frame adds weight versus magnesium rivals

Lews Custom Pro Gen 3 Casting Reel prices at every store

  • Tackle WarehouseNew

    In stock

    $299.95Free shippingChecked 2 h ago
    Visit Tackle Warehouse
  • Cabela'sNew

    In stock

    $299.95Free shippingChecked 2 h ago
    Visit Cabela's
  • Lake Pro TackleNew

    In stockReturn policy

    $299.99Checked 2 h ago
    Visit Lake Pro Tackle
  • Lew's FishingNew

    In stock

    $299.99Free shippingChecked 2 h ago
    Visit Lew's Fishing
  • LandBigFish.comNew

    In stock

    $299.99Free shippingChecked 2 h ago
    Visit LandBigFish.com
  • Mud Hole Custom TackleNew

    In stock

    $299.99Free shippingChecked 2 h ago
    Visit Mud Hole Custom Tackle
  • eBayNew

    Availability unknownSold by joebass2008

    $279.99Checked 2 h ago
    Visit eBay
  • AmazonNew

    Availability unknown

    As an Amazon Associate, Deal.ai earns from qualifying purchases.

    $296.99Free shippingChecked 2 h ago
    Visit Amazon
  • Rogers Sporting GoodsNew

    Availability unknown

    $299.95Checked 2 h ago
    Visit Rogers Sporting Goods
  • Sportsman's WarehouseNew

    Availability unknown

    $299.99Checked 2 h ago
    Visit Sportsman's Warehouse
  • ScheelsNew

    Availability unknown

    $299.99Checked 2 h ago
    Visit Scheels
  • Academy Sports + OutdoorsNew

    Availability unknown

    $299.99Checked 2 h ago
    Visit Academy Sports + Outdoors
  • FishUSANew

    Availability unknown

    $299.99Checked 2 h ago
    Visit FishUSA

Store links may earn us a commission.

Lews Custom Pro Gen 3 Casting Reel price history

Lowest price we've seen: $279.99 on Nov 13 at eBay. Tracked across 12 stores since Nov 13.

What reviewers say

Owners of the Custom Pro line praise the smooth, controlled casting from the ITB brake and the solid feel of the aluminum frame. Some note the compact spool limits line capacity and that the reel rewards time spent tuning the brake dial.

What people mention
  • Cast controlPraisedOwners say the ITB brake keeps casts straight and controlled with little thumbing.
  • BuildPraisedThe one-piece aluminum frame is described as rigid and solid in hand.
  • Line capacityCriticisedThe compact 30mm spool holds less line than wider baitcasters, a concern for long runs.
  • Brake tuningMixedSome anglers say the ITB dial needs experimentation before it feels right.
  • DragPraisedThe 20 lb carbon drag is reported to handle hard-fighting fish well.

About the Lews Custom Pro Gen 3 Casting Reel

The Lew's Custom Pro Gen 3 is a compact baitcasting reel with a 30mm spool. It has a one-piece aluminum frame and C45 carbon sideplates with a recessed brake dial.

The ParaMag ITB (Inertia Transfer Braking) system uses a magnetic design that adjusts to your casting speed once you set it. This reduces the need to thumb the spool on each cast. The spool is aircraft-grade double anodized Duralumin and is drilled. It has a Speed Knot line attachment feature.

Inside, the reel has hard aluminum Speed Gears with a P2 Super Pinion bearing-supported pinion gear. It has an 11-bearing system with double shielded stainless steel ball bearings. The carbon fiber drag system delivers up to 20 lbs. of drag. The bowed 95mm carbon fiber handle has Lew's Pro Power knobs. Other details include a patented titanium-coated zirconia two-stage line guide, a Speed Dial line indicator and a Speed Keeper hook keeper.

Reel type
Baitcasting
Weight
5.6 oz
Line capacity
90 yd of 12 lb mono or fluoro
Spool
30mm aircraft-grade double anodized Duralumin, drilled
Braking
ParaMag ITB (Inertia Transfer Braking)
Frame
One-piece aluminum
Sideplates
C45 carbon, with recessed brake dial
Bearings
11-bearing system, double shielded stainless steel ball bearings
Gears
Aluminum Speed Gears with P2 Super Pinion bearing-supported pinion gear
Drag
Carbon fiber, 20 lbs. max
Handle
Bowed 95mm carbon fiber with Lew's Pro Power knobs

Questions and answers

What makes the Custom Pro Gen 3 different from earlier Custom Pro reels?
It moves to a compact 30mm spool and ParaMag ITB inertia-transfer braking, with an aluminum frame, 11 bearings and a 20 lb carbon drag.
Is the ITB brake hard to set up?
It needs some dialing-in to match your lure weight and casting style, but once set it adjusts magnet force to spool speed on its own.
How much line does the 30mm spool hold?
The compact spool holds less line than wider baitcasters, so it suits light to medium presentations more than long-line applications.
What drag power does it have?
A carbon fiber drag system rated at 20 lbs.
What is in the box?
The reel with its bowed 95mm carbon fiber handle and Pro Power knobs; line is not included.
Does it work for saltwater inshore fishing?
The aluminum frame and shielded stainless bearings suit inshore use, though the reel should be rinsed after saltwater trips.
Where is the Lews Custom Pro Gen 3 Casting Reel cheapest?
At eBay, for $279.99, as of our latest check.
What do buyers say about the Lews Custom Pro Gen 3 Casting Reel?
Rated 5 out of 5 from 8 ratings.
Where can I buy the Lews Custom Pro Gen 3 Casting Reel?
13 stores we checked sell it, including Lake Pro Tackle, Amazon, eBay, Tackle Warehouse, Cabela's.

Stores we've priced the Lews Custom Pro Gen 3 Casting Reel at

  • Academy Sports + Outdoors deals and prices
  • Cabela's deals and prices
  • Rogers Sporting Goods deals and prices
  • Scheels deals and prices

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