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LG 77-inch OLED 4K Smart TV (OLED77B6EUA)

LG 77-inch OLED 4K Smart TV (OLED77B6EUA)

4(59 ratings)

Best price now

$1,999.99at B&H Photo-Video-AudioChecked 49 min ago

Compared across 4 stores. Prices are checked against each store and labelled with when.

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Price facts

  • Lowest price today: $1,999.99 at B&H Photo-Video-Audio (checked Nov 12, 2026).
  • Checked at 4 stores.

LG 77-inch OLED 4K Smart TV (OLED77B6EUA) prices at every store

  • B&H Photo-Video-AudioNew

    Availability unknown

    $1,999.99Checked 49 min ago
    Visit B&H Photo-Video-Audio
  • Nawara Brothers Home StoreNew

    Availability unknown

    $1,999.99Checked 49 min ago
    Visit Nawara Brothers Home Store
  • eBayNew

    Availability unknownSold by electronic_express

    $1,999.99Checked 49 min ago
    Visit eBay
  • Sargent ApplianceNew

    Availability unknown

    $2,299.99Checked 49 min ago
    Visit Sargent Appliance

Store links may earn us a commission.

LG 77-inch OLED 4K Smart TV (OLED77B6EUA) price history

Lowest price we've seen: $1,999.99 on Nov 13 at B&H Photo-Video-Audio. Tracked across 4 stores since Nov 13.

What reviewers say

  • 4 / 559 ratings

About the LG 77-inch OLED 4K Smart TV (OLED77B6EUA)

This 77-inch class (77 in / 195.6 cm) LG OLED 4K Smart TV uses an OLED panel with self-lit pixels for contrast-focused viewing. It is built for shoppers who want a large-screen 4K TV with a 120 Hz refresh rate and built-in smart features. Screen size class & resolution: 77-inch class (77 in / 195.6 cm) with UHD 4K resolution. Panel technology: OLED display technology (OLED panel with self-lit pixels). Refresh & gaming: 120 Hz maximum refresh rate; Auto Low Latency Mode (ALLM) and Game Mode. HDR support: Dolby Vision, HDR10, and HLG. Smart TV platform: webOS smart platform with webOS 26 listed. Audio: 20 W speaker output with Dolby Atmos support. Connectivity: 4 HDMI inputs with eARC support; 1 USB port; Wi?Fi 5; Bluetooth 5.3; Ethernet (RJ45); optical digital audio out; Apple AirPlay support and Chromecast built-in. Wall mounting: VESA pattern 300 × 200 mm. Overall product dimensions are 67.7 in W × 41.6 in H × 10.6 in D (171.9 cm W × 105.7 cm H × 26.9 cm D). Without the stand, the TV measures 67.7 in W × 38.9 in H × 2.0 in D (171.9 cm W × 98.8 cm H × 5.1 cm D). The wall-mount pattern is 300 × 200 mm, and the TV weight is 51.4 lb (23.3 kg). Stand footprint width and viewing distance guidance are not provided in the available source data, so they are not listed. The smart platform is webOS, and app control is listed. Voice assistants listed include Amazon Alexa and Google Assistant (Hey Google). Wireless casting options include Apple AirPlay and Chromecast. In the box, the package contents list a standard remote and an attached power cable. Power information provided includes 296 kWh annual energy use and 0.5 W standby power, with AC 120V input and 50/60 Hz frequency. Q: How many HDMI ports does it have, and does it support eARC? A: It has 4 HDMI inputs and eARC support is listed. Q: What HDR formats are supported? A: Dolby Vision, HDR10, and HLG are listed. Q: What is the maximum refresh rate? A: The maximum refresh rate is 120 Hz. Q: What VESA wall-mount pattern does it use? A: The listed VESA pattern is 300 × 200 mm. For delivery planning, the shipping carton measures 72.4 in W × 44.5 in H × 7.9 in D (183.9 cm W × 113.0 cm H × 20.1 cm D) and ships at 73.4 lb (33.3 kg). Handle the OLED screen carefully during setup and positioning. Stand assembly details are not provided in the available data, so only the supplied items (standard remote and attached power cable) are confirmed.

Questions and answers

Where is the LG 77-inch OLED 4K Smart TV (OLED77B6EUA) cheapest?
At B&H Photo-Video-Audio, for $1,999.99, as of our latest check.
What do buyers say about the LG 77-inch OLED 4K Smart TV (OLED77B6EUA)?
Rated 4 out of 5 from 59 ratings.
Where can I buy the LG 77-inch OLED 4K Smart TV (OLED77B6EUA)?
4 stores we checked sell it, including B&H Photo-Video-Audio, Nawara Brothers Home Store, eBay, Sargent Appliance.

Stores we've priced the LG 77-inch OLED 4K Smart TV (OLED77B6EUA) at

  • B&H Photo-Video-Audio deals and prices
  • Nawara Brothers Home Store deals and prices
  • Sargent Appliance deals and prices

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