29% under what the other stores charge
Compared across 3 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.
It checks today's price at every store, compares the alternatives and answers in about a minute.
True Match is L'Oréal's long-running liquid foundation, sold in a wide shade range split by undertone (warm, neutral, cool) so shoppers can match skin tone and depth together. It gives light-to-medium, buildable coverage with a natural, slightly luminous finish and a thin, blendable texture that works with fingers, a sponge or a brush. It suits most skin types, including sensitive and mature skin, and sits at the affordable end of the drugstore aisle. Reviewers like the natural look and the shade range; some find it settles into pores or needs a primer to last a full day on oily skin.
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Store links may earn us a commission. Some prices via Klarna.
Lowest price we've seen: $9.97 on Nov 11 at Walmart. Tracked across 3 stores since Nov 11.
Owners rate it highly for a natural finish and easy blending, and many repurchase it as an everyday foundation. Complaints center on wear time on oily skin and on shades shifting slightly after they set.
