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Deal.ai › Lowrance › Lowrance
Lowrance
Lowrance ActiveTarget Live Sonar Portable Fishfinder

Lowrance ActiveTarget Live Sonar Portable Fishfinder

4.9(60 ratings)

Best price now

$1,199.98at Academy Sports + OutdoorsChecked 2 h ago

20% under what the other stores charge

Compared across 5 stores. Prices are checked against each store and labelled with when.

Visit Academy Sports + Outdoors

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Price facts

  • Lowest price today: $1,199.98 at Academy Sports + Outdoors (checked Nov 15, 2026).
  • Checked at 5 stores.

Our take on the Lowrance ActiveTarget Live Sonar Portable Fishfinder

The Lowrance ActiveTarget is a live sonar module that shows fish moving around structure and reacting to your lure in real time. It offers forward, down and scout views, and it pairs with HDS LIVE, HDS Carbon and Elite FS chartplotters rather than working as a standalone unit. It suits anglers who already run a compatible Lowrance display and want to watch fish behavior instead of guessing. Against rivals like Garmin LiveScope and Humminbird MEGA Live, it is known for clear forward-view detail and scout-view coverage, but it needs a compatible head unit and a transducer mount to be useful.

Best forAnglers with a compatible Lowrance HDS or Elite FS unitBass and crappie fishing around structureAnglers who want to see lure reaction in real timeBoaters who want forward and scout coverage
Pros
  • Real-time forward, down and scout views
  • Shows fish reacting to lure presentations
  • Helps adjust technique based on what fish do
  • Integrates with existing Lowrance chartplotters
Cons
  • Requires a compatible Lowrance display, sold separately
  • Transducer mounting and setup take effort
  • Image quality depends on mounting angle and water conditions
  • Learning to read live sonar takes practice

Lowrance ActiveTarget Live Sonar Portable Fishfinder prices at every store

  • Academy Sports + OutdoorsNew

    In stock

    $1,199.98+ $0.25 shippingChecked 2 h ago
    Visit Academy Sports + Outdoors
  • Academy SportsNew

    In stock

    $1,499.99Free shippingChecked 2 h ago
    Visit Academy Sports
  • WalmartNew

    In stockSold by EcoRise SupplyReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.

    $2,062.05Free shippingChecked 2 h ago
    Visit Walmart
  • shop.outdoorsupplyonline.comNew

    Availability unknown

    $1,249.99Checked 2 h ago
    Visit shop.outdoorsupplyonline.com
  • VanDam WarehouseNew

    Availability unknown

    $1,649.99Free shippingChecked 2 h ago
    Visit VanDam Warehouse

Also available at

  • WalmartCheck price at Walmart

Store links may earn us a commission. Some prices via Klarna.

Lowrance ActiveTarget Live Sonar Portable Fishfinder price history

Lowest price we've seen: $646.00 on Nov 15 at Walmart; $1,199.98 now. Tracked across 5 stores since Nov 15.

What reviewers say

  • 4.9 / 560 ratings

Owners rate it highly and praise the live views for spotting fish and watching them respond to lures. Most criticism centers on setup and the need for a compatible display.

What people mention
  • Live viewsPraisedOwners say the forward and scout views show fish and structure clearly in real time.
  • Lure responsePraisedAnglers report they can watch fish react to a lure and change presentation accordingly.
  • SetupCriticisedSome say mounting the transducer and dialing in the angle takes time and patience.
  • CompatibilityMixedIt only works with certain Lowrance displays, which some buyers find limiting.
  • Image clarityMixedClarity is strong in good conditions but can suffer in rough water or poor mounting.

About the Lowrance ActiveTarget Live Sonar Portable Fishfinder

The Lowrance ActiveTarget Live Sonar is a portable fishfinder that shows high-resolution images of fish as they swim around structure and respond to your lure, as it happens.

It offers forward, down and scouting views. You can scan for fish locations and track their movements. You can see how fish relate to structure and how they react to lure presentations. That shows whether your current technique is working or needs adjusting.

Views
Forward, down and scouting
Compatibility
Lowrance HDS LIVE, HDS Carbon and Elite FS fish-finder chart-plotters

Specifications

color
MulticolorSource
size
MultiSource
Brand
Lowrance
Power type
Electric
Weight
10.4 lb
Has written warranty
No

Questions and answers

Does ActiveTarget work on its own?
No. It needs a compatible Lowrance chartplotter such as HDS LIVE, HDS Carbon or Elite FS to display the sonar image.
What views does it offer?
It provides forward, down and scout views, so you can watch fish ahead of the boat, below it, or scan a wider area.
Can I see fish react to my lure?
Yes. That is the main point: you watch fish approach and respond to your lure, then adjust your technique.
Is it hard to install?
It requires mounting a transducer and aiming it correctly. Plan for some time on the water to dial in the angle.
How does it compare with Garmin LiveScope?
Both are live sonar systems with forward and down views. ActiveTarget is the choice for anglers already running a compatible Lowrance display.
Where is the Lowrance ActiveTarget Live Sonar Portable Fishfinder cheapest?
At Academy Sports + Outdoors, for $1,199.98, 20% under what the other stores charge, as of our latest check.
What do buyers say about the Lowrance ActiveTarget Live Sonar Portable Fishfinder?
Rated 4.9 out of 5 from 60 ratings.
Where can I buy the Lowrance ActiveTarget Live Sonar Portable Fishfinder?
5 stores we checked sell it, including Academy Sports + Outdoors, Academy Sports, Walmart, shop.outdoorsupplyonline.com, VanDam Warehouse.

Stores we've priced the Lowrance ActiveTarget Live Sonar Portable Fishfinder at

  • Academy Sports + Outdoors deals and prices
  • Walmart deals and prices

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