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The Magic Bullet is a small countertop blender built around twist-on cups rather than a jar. You fill a cup, screw on the blade base, and press it down onto the motor base to blend, so single servings of smoothies, shakes and dips come together fast. It suits dorm rooms, small kitchens and anyone who wants one drink at a time without hauling out a full-size machine. Against rival personal blenders it is simpler and more established, but it has less power and fewer speeds than larger models, and owners report it handles ice and hard frozen chunks poorly.
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Lowest price we've seen: $25.99 on Nov 15 at Rebel. Tracked across 15 stores since Nov 15.
Owners like the Magic Bullet for fast single servings and easy cleanup, and many keep using one for years. Complaints center on weak ice crushing, short motor life under heavy use and cups that crack.
The Magic Bullet Compact Blender is a single-serve countertop blender with a 250-watt motor base. It takes up less counter space than a full-size blender or food processor. It blends, chops, grinds, mixes and whips, so it can make shakes, smoothies, milkshakes, dips, salsa, sauces, dressings and small portions of baby food.
To use it, load ingredients into a cup and twist on the cross-blade. Line up the tabs, flip the cup over onto the power base and push down. The blade only spins when the cup is locked in place. Resealable lids and a flip-top to-go lid let you store a drink or take it with you.
The cups are top-rack dishwasher safe. Rinse the blade with soap and water, and wipe the power base with a damp cloth.
