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A men's long-sleeve button-down from King Ranch, cut in breathable cotton twill and micro-washed for a soft, broken-in feel from the first wear. It carries ranch-specific details: custom Trocas shell buttons and the Running W logo on the chest pocket. It sits between a work shirt and a casual dress shirt, so it suits people who want one shirt for outdoor days and casual dinners. Against plain Oxford and chambray shirts it offers more character and a softer hand out of the box, but it is a niche brand piece rather than a technical outdoor shirt.
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The Main House Button Down Shirt is named for the Main House at King Ranch. It is made from cotton twill that is durable yet breathable. The color palette is inspired by the South Texas landscape.
The fabric is micro-washed, so the shirt feels soft and lived-in from the first wear. It has custom Trocas shell buttons and a Running W on the chest pocket. The design is meant to work both for long days outdoors and for dinner.
