How does the Natori Pure Luxe fit compared with other Natori bras?

It runs close to other Natori contour styles, but the band is snugger than their soft-cup bras. If you are between band sizes, size up.

Is it good for a fuller bust?

Yes, it is cut for average to fuller busts and goes up to DDD, with G in select colors. The molded cups give a rounded shape without extra padding.

Can I machine wash it?

Natori recommends hand washing and line-drying. Machine washing can break down the spandex and pill the lace trim.

Does it show under thin or fitted tops?

The seamless contour cups stay smooth under thin knits. The lace trim sits at the edges and is low-profile.

What sizes are available?

The core range is 32–38 B–DDD plus 32–36 G. Black and café colorways add 30-band sizes and a wider cup run.

It has light molded contour cups, not push-up padding. The shape comes from the cup construction rather than added fill.

Where can I buy the Natori Pure Luxe Custom Coverage Contour Bra?

4 stores we checked sell it, including Pink Lavender Lingerie, Amazon, Nordstrom, Zappos.

Natori Pure Luxe Custom Coverage Contour Bra

Q: Where is the Natori Pure Luxe Custom Coverage Contour Bra cheapest?

At Amazon, for $49.99, 27% under what the other stores charge, as of our latest check.

Best price now

$49.99at AmazonChecked 1 h ago

27% under what the other stores charge

Compared across 4 stores. Prices are checked against each store and labelled with when. As an Amazon Associate, Deal.ai earns from qualifying purchases.

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What reviewers say

Owners describe the Pure Luxe as soft, smooth and flattering under clothes, with a shape that holds up over time. Complaints center on the hand-wash care and a snug band, and a few note the cups run small for fuller sizes.

What people mention

Fabric softnessPraisedOwners call the stretch body buttery soft and cool against the skin.
Seamless shapePraisedReviewers say the molded cups stay smooth and invisible under thin tops.
Band fitMixedSome wearers find the band snug and suggest sizing up, while others say it stretches in.
Care routineCriticisedHand washing and line-drying are called a hassle compared with machine-wash bras.
Cup sizingMixedA few fuller-bust shoppers say the cups run small and the G range is limited.

About the Natori Pure Luxe Custom Coverage Contour Bra

Flatters average and fuller busts. Modern details, sleek support and ultimate comfort are complimented by an updated fit and even better feel. Buttery soft second skin fabric feels cool against the skin.

Flatters average and fuller busts

Modern details, sleek support and ultimate comfort are complimented by an updated fit and even better feel

Buttery soft second skin fabric feels cool against the skin

Updated narrow lace trim in beautiful fashion colors with our signature straps at back

Body: 86% nylon, 14% spandex, lace: 48% nylon, 40% rayon, 12% spandex, cup lining: 100% polyester

Recommended care: hand wash and line-dry for best results