Compared across 4 stores. Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.
It checks today's price at every store, compares the alternatives and answers in about a minute.
The New Balance 740 is a retro-styled lifestyle sneaker that revives a 2000s running silhouette with a mesh and textile upper, reflective accents and a layered foam midsole. It sits between the brand's chunky 530 and the more technical 1906 in bulk, with a softer, more casual feel than either. The mix of Phylon, EVA and polyurethane foam gives it a cushioned, slightly springy ride that suits all-day walking more than running. Reviewers tend to like the Y2K look and the value against premium retro runners, though some find the fit narrow and the mesh upper less structured than leather alternatives.
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Store links may earn us a commission. Some prices via Klarna.
Lowest price we've seen: $68.98 on Nov 9 at Hibbett. Tracked across 4 stores since Nov 9.
Owners generally praise the 740 as a comfortable, good-looking retro runner that works for daily wear. Common complaints center on a snug fit and a soft, less supportive ride than expected.
