How is the iO Series 7 different from the iO Series 8 and 9?

The Series 7 keeps the magnetic drive, pressure sensor and display but has fewer modes and no charging travel case like the higher models. It covers the core iO cleaning experience for less.

Do I have to use the app?

No. The brush works on its own with the timer, pressure sensor and modes. The app adds AI coverage tracking and brushing history if you want it.

Which brush heads fit it?

Only Oral-B iO replacement heads fit. Standard Oral-B heads do not click onto the iO handle.

How long does the battery last per charge?

About 40 minutes of brushing, or roughly ten two-minute sessions. A full charge takes about 3 hours.

What comes in the box?

The handle, one iO brush head, a magnetic charging station and a travel case.

Is it safe for sensitive gums?

Yes. The Sensitive and Gum Care modes plus the pressure sensor are designed for gentler brushing, and the sensor warns when you press too hard.

Where is the Oral-B iO Series 7 Electric Toothbrush cheapest?

At Best Buy, for $149.99, as of our latest check.

What do buyers say about the Oral-B iO Series 7 Electric Toothbrush?

Rated 4.4 out of 5 from 986 ratings.

Where can I buy the Oral-B iO Series 7 Electric Toothbrush?

12 stores we checked sell it, including Walmart, Walgreens, OralB.com, Target, Best Buy.

Oral-B iO Series 7 Electric Toothbrush

Best price now

$149.99at Best BuyChecked 44 min ago

Compared across 12 stores. Prices are checked against each store and labelled with when.

Visit Best Buy

Oral-B iO Series 7 Electric Toothbrush

Best price now

$149.99at Best BuyChecked 44 min ago

Compared across 12 stores. Prices are checked against each store and labelled with when.

Visit Best Buy

Ask our agent about this product

It checks today's price at every store, compares the alternatives and answers in about a minute.

Price facts

Lowest price today: $149.99 at Best Buy (checked Nov 12, 2026).
Checked at 12 stores.

Our take on the Oral-B iO Series 7 Electric Toothbrush

The Oral-B iO Series 7 is a rechargeable oscillating-pulsating toothbrush with a round brush head, five cleaning modes and a magnetic drive that produces smooth micro-vibrations. Its standout features are a smart pressure sensor that lights red when you press too hard, an interactive display, and Bluetooth with app-based AI recognition that tracks coverage of all mouth areas. It suits people who want guided, gum-safe brushing and will use the app; those who prefer a simple brush or a long battery life per charge may find it over-featured. Against the iO Series 8 and 9 it drops some extras but keeps the core iO cleaning and pressure feedback, and reviewers rate it highly for the clean feeling while noting the short runtime per charge and the cost of replacement heads.

Best forGum-conscious brushers who press too hardApp and data-driven brushersPeople upgrading from a basic oscillating brushTravellers who want the included case

Pros

Smart pressure sensor warns on over-brushing
Five modes including Sensitive and Gum Care
Interactive display and app-guided AI coverage tracking
2-minute quadrant timer with 30-second pulses
Travel case and magnetic charge station included

Cons

About 40 minutes of runtime per full charge
Only one brush head in the box
Replacement iO heads cost more than standard Oral-B heads
App pairing adds setup for those who skip it

Oral-B iO Series 7 Electric Toothbrush prices at every store

WalgreensNew
In stock
$149.99Free shippingChecked 44 min ago
Visit Walgreens
TargetNew
In stock
$149.99Checked 44 min ago
Visit Target
Best BuyNew
In stock
$149.99Checked 44 min ago
Visit Best Buy
WalmartNew
In stockSold by Everything EssentialsReturns: Sold by a Walmart Marketplace seller; returns go to the seller under the seller's returns policy.
$159.95Free shippingChecked 44 min ago
Visit Walmart
Microless.comNew
In stockShips from abroad · duties may apply
$164.11Checked 44 min ago
Visit Microless.com
eBayNew
In stock
$179.99Checked 44 min ago
Visit eBay
Voomi SupplyNew
In stock
$311.21Checked 44 min ago
Visit Voomi Supply
OralB.comNew
Availability unknown
$149.99Checked 44 min ago
Visit OralB.com
ShiptNew
Out of stock
$219.99Checked 44 min ago
Visit Shipt
InstacartNew
Out of stock
$235.69Checked 44 min ago
Visit Instacart
Uber EatsNew
Out of stock
$263.92Checked 44 min ago
Visit Uber Eats
DoorDashNew
Out of stockSold by Walgreens US
$304.99Checked 44 min ago
Visit DoorDash

Store links may earn us a commission. Some prices via Klarna.

Oral-B iO Series 7 Electric Toothbrush price history

Lowest price we've seen: $149.99 on Nov 12 at OralB.com. Tracked across 12 stores since Nov 12.

What reviewers say

4.4 / 5986 ratings

Owners rate it 4.4 out of 5 and mostly praise the clean feeling, the pressure feedback and the guided app coaching. Complaints centre on battery life per charge and the price of replacement heads.

What people mention

Cleaning performancePraisedOwners say teeth feel noticeably cleaner and smoother than with older brushes.
Pressure sensorPraisedReviewers credit the red-light pressure warning with improving their brushing technique.
Battery lifeCriticisedUsers report roughly 40 minutes per charge and say they recharge more often than expected.
App coachingMixedSome find the AI coverage tracking useful, while others see the app as an unnecessary extra.
Brush head costCriticisedOwners complain that iO replacement heads cost more than standard Oral-B heads.
Noise and feelPraisedReviewers describe the vibration as smoother and quieter than earlier Oral-B models.

About the Oral-B iO Series 7 Electric Toothbrush

The Oral-B iO Series 7 is a rechargeable electric toothbrush in White Alabaster, sold as a patient starter kit.

The brush supports Bluetooth and app connection, and it shows an indicator when the brush head needs changing. It comes with a charging station and a travel case.

Movement: Oscillating, pulsating
Power: Rechargeable battery
Battery life: 40 minutes
Charge time: 3 hours for a full charge
Compatibility: Oral-B iO replacement brush heads
Brush heads included: 1
Weight: 17.954 oz
Standard: CDA

Specifications

Product Type: Tooth brush
Travel Case: Included
Compliant Standard: CDA
Compatible Brush Head: Oral-B iO Replacement Brush Heads
Number Of Brushing Modes: 5
Battery Charging: Yes
Full Charge Time: 3 hrs

Questions and answers

How is the iO Series 7 different from the iO Series 8 and 9?: The Series 7 keeps the magnetic drive, pressure sensor and display but has fewer modes and no charging travel case like the higher models. It covers the core iO cleaning experience for less.
Do I have to use the app?: No. The brush works on its own with the timer, pressure sensor and modes. The app adds AI coverage tracking and brushing history if you want it.
Which brush heads fit it?: Only Oral-B iO replacement heads fit. Standard Oral-B heads do not click onto the iO handle.
How long does the battery last per charge?: About 40 minutes of brushing, or roughly ten two-minute sessions. A full charge takes about 3 hours.
What comes in the box?: The handle, one iO brush head, a magnetic charging station and a travel case.
Is it safe for sensitive gums?: Yes. The Sensitive and Gum Care modes plus the pressure sensor are designed for gentler brushing, and the sensor warns when you press too hard.
Where is the Oral-B iO Series 7 Electric Toothbrush cheapest?: At Best Buy, for $149.99, as of our latest check.
What do buyers say about the Oral-B iO Series 7 Electric Toothbrush?: Rated 4.4 out of 5 from 986 ratings.
Where can I buy the Oral-B iO Series 7 Electric Toothbrush?: 12 stores we checked sell it, including Walmart, Walgreens, OralB.com, Target, Best Buy.