This skill builds a you-are-here route map in your brand. Your customers drag a pin to where they stand, pick which way they want to go, and get a personal eight-page report with a dated ninety-day plan. You can sell the finished roadmap, use it to grow your list, or hand it to clients in a program.
The skill interviews you about the route your customers travel, the stops along it and where it forks. It then builds the map, the questions and the report with you. You get a finished roadmap with your name in the footer.
The worked example is The Teacher Exit Route, built for a made-up business called Last Bell Careers, so the branding is yours to replace. It maps the move from the classroom into instructional design. Every teacher passes a shared line of stations, from naming the switch to talking with people in the field. The line then forks into two ends: freelance first or full-time first.
- Type
- Skill that builds an interactive you-are-here route map
- Customer actions
- Drag a pin to their station, pick which end to go to first, answer one short question at each of the next three stops
- Report
- Personal eight-page report, saved as a designed PDF
- Report pages
- Cover with name, date and the map with their stretch lit; where they stand; one page for each of the next three stops (their answer quoted back, the steps and a message ready to send); what the other
- Ninety-day plan
- Dated from the day the customer builds the report
- Saved in browser
- Pin, answers and plan ticks
- Branding
- Your brand, with your name in the footer
- Worked example
- The Teacher Exit Route for Last Bell Careers (classroom to instructional design, forking into freelance first or full-time first)
- Other uses
- Couch to 10K Roadmap (fitness and nutrition), Debt-Free Roadmap (money and budgeting), Six-Figure Roadmap (business and marketing), Learn to Cook Roadmap (food and home cooking), Hobby to Business Roa