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The Rollo X1040 is a direct thermal shipping label printer aimed at home sellers and small businesses. It prints at 203 dpi and up to 150 mm/s, takes labels from 1.57 to 4.1 inches wide, and needs no ink or toner. Wi-Fi and AirPrint let you print from a phone, tablet or Chromebook without a cable, and it accepts any direct thermal label rather than a locked cartridge. Against rivals like the Rollo wired model and the Brother QL series, its edge is wireless printing and wide label support; its limits are monochrome-only output and 203 dpi resolution, which is fine for barcodes but not for fine graphics.
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Lowest price we've seen: $279.99 on Nov 10 at Rollo. Tracked across 5 stores since Nov 10.
Owners of the Rollo wireless line generally praise quick setup and reliable phone printing for shipping labels, while some note the 203 dpi output and dependence on thermal label quality.
