Is this rug soft enough for a bedroom?

Yes. The medium cut pile is soft underfoot, and the wool warms a cold floor. It is a runner, so it suits the side of a bed rather than under it.

Does the wool rug shed?

Expect some shedding at first. New Zealand wool rugs commonly release loose fibers for several weeks; regular vacuuming without a beater bar helps.

Can it go in a kitchen?

It can, since it is listed for kitchen and living room use. Keep it away from the sink and stove, and blot spills quickly because it is spot clean only.

How does it compare with a synthetic runner?

Wool is denser, warmer and more durable than polypropylene or polyester, but it costs more and needs more care. Synthetics handle moisture and machine washing better.

It is 2'6" by 8', a standard runner size for hallways and galley kitchens. Check your space against those dimensions before ordering.

Does it need a rug pad?

A pad is recommended. It adds cushioning, reduces slipping on hard floors and helps the runner lie flat.

Where can I buy the Rugs USA Nazco Abstract New Zealand Wool Area Rug?

10 stores we checked sell it, including Target, Walmart, Wayfair, Rugs Direct, Rugs USA.

Rugs USA Nazco Abstract New Zealand Wool Area Rug

Best price now

$353.99at TargetChecked 1 h ago

Compared across 10 stores. Prices are checked against each store and labelled with when.

Visit Target

Rugs USA Nazco Abstract New Zealand Wool Area Rug

Best price now

$353.99at TargetChecked 1 h ago

Compared across 10 stores. Prices are checked against each store and labelled with when.

Visit Target

Ask our agent about this product

It checks today's price at every store, compares the alternatives and answers in about a minute.

Price facts

Lowest price today: $353.99 at Target (checked Nov 10, 2026).
Checked at 10 stores.

Our take on the Rugs USA Nazco Abstract New Zealand Wool Area Rug

The Nazco is a hand-tufted runner in 100% New Zealand wool, sized 2'6" by 8' with a medium cut pile about a quarter inch thick. Its Scandinavian abstract pattern and subtle high-low texture give it a soft, modern look that works in hallways, kitchens and beside a bed. New Zealand wool is a step up from the polypropylene and polyester runners most rivals use at similar sizes, and it feels denser and warmer underfoot. Owners like the look and the wool, but some report shedding and pilling early on, and the light tones show dirt.

Best forHallways and entrywaysKitchen runnersBedside or foot-of-bed placementBuyers who want natural wool over synthetic fiber

Pros

100% New Zealand wool, a premium fiber for the category
Hand-tufted construction with a soft medium pile
Subtle high-low texture adds depth to the abstract pattern
Scandinavian design suits neutral and modern rooms
Runner length covers long, narrow spaces

Cons

Wool sheds and pills, especially in the first months
Light abstract tones show stains and foot traffic
Spot clean only; not machine washable
No protective backing or stain treatment listed

Rugs USA Nazco Abstract New Zealand Wool Area Rug prices at every store

WalmartNew
In stockSold by nuLOOM
$353.99Checked 1 h ago
Visit Walmart
WayfairNew
In stock
$384.99Checked 1 h ago
Visit Wayfair
Rugs DirectNew
In stock
$395.49Checked 1 h ago
Visit Rugs Direct
Rugs USANew
In stock
$399.00Checked 1 h ago
Visit Rugs USA
Bed Bath & BeyondNew
In stock
$462.50Checked 1 h ago
Visit Bed Bath & Beyond
OverstockNew
In stock
$462.50Checked 1 h ago
Visit Overstock
Kohl'sNew
In stock
$507.59Checked 1 h ago
Visit Kohl's
eBayNew
In stockSold by stantonpartners1
$665.19Checked 1 h ago
Visit eBay
TargetNew
Availability unknown
$353.99Checked 1 h ago
Visit Target
Lowe'sNew
Availability unknown
$399.99Checked 1 h ago
Visit Lowe's

Store links may earn us a commission.

Rugs USA Nazco Abstract New Zealand Wool Area Rug price history

Lowest price we've seen: $353.99 on Nov 10 at Target. Tracked across 10 stores since Nov 10.

What reviewers say

4.2 / 5184 ratings

Rated 4.2 out of 5 from 184 ratings, the Nazco draws praise for its soft wool feel and the pattern's muted, modern look. Complaints center on shedding, pilling and how quickly light areas pick up dirt.

What people mention

SheddingCriticisedOwners say the rug sheds loose wool fibers for weeks after it is unrolled.
PillingCriticisedSeveral report fuzzing and pilling in high-traffic areas.
Wool feelPraisedBuyers describe the pile as soft and dense underfoot.
PatternPraisedThe muted abstract design is called versatile and true to the photos.
StainingCriticisedLight areas show dirt and stains, and spot cleaning does not always lift them.
EdgesMixedSome say the runner lies flat quickly; others report curled edges at first.

Specifications

Material: 100% New Zealand Wool
Placement: Indoor
Length: 8'
Width: 2' 6"
Shape: Rectangle
Style: Scandinavian
Pile Height: Medium Pile
Pile Type

Questions and answers

Is this rug soft enough for a bedroom?: Yes. The medium cut pile is soft underfoot, and the wool warms a cold floor. It is a runner, so it suits the side of a bed rather than under it.
Does the wool rug shed?: Expect some shedding at first. New Zealand wool rugs commonly release loose fibers for several weeks; regular vacuuming without a beater bar helps.
Can it go in a kitchen?: It can, since it is listed for kitchen and living room use. Keep it away from the sink and stove, and blot spills quickly because it is spot clean only.
How does it compare with a synthetic runner?: Wool is denser, warmer and more durable than polypropylene or polyester, but it costs more and needs more care. Synthetics handle moisture and machine washing better.
What size is it?: It is 2'6" by 8', a standard runner size for hallways and galley kitchens. Check your space against those dimensions before ordering.
Does it need a rug pad?: A pad is recommended. It adds cushioning, reduces slipping on hard floors and helps the runner lie flat.
Where is the Rugs USA Nazco Abstract New Zealand Wool Area Rug cheapest?: At Target, for $353.99, as of our latest check.
What do buyers say about the Rugs USA Nazco Abstract New Zealand Wool Area Rug?: Rated 4.2 out of 5 from 184 ratings.
Where can I buy the Rugs USA Nazco Abstract New Zealand Wool Area Rug?: 10 stores we checked sell it, including Target, Walmart, Wayfair, Rugs Direct, Rugs USA.