Samsung LS03A Frame QN43LS03AAFXZA 43 QLED 4K UHD HDR Smart TV
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In stock now from Samsung
Our take on the Samsung LS03A Frame QN43LS03AAFXZA 43 QLED 4K UHD HDR Smart TV
The Samsung Frame is a 43-inch 4K QLED TV built to look like framed art on the wall. In Art Mode it shows paintings and photos with a matte, anti-glare finish instead of a black screen, and you can swap in a custom bezel to match your room. It runs Samsung's Tizen smart platform with Bixby, Alexa and Google Assistant, plus a One Connect box that keeps cables off the TV. It suits people who want a TV that blends into a living room; picture-quality purists will find cheaper QLEDs with brighter highlights and better contrast for the same size.
- Art Mode shows artwork when the TV is off
- Matte, anti-glare screen reduces reflections
- Customizable magnetic bezels
- One Connect box keeps cables tidy
- Full smart platform with voice assistants
What reviewers say
Owners like the Frame as a design piece: it looks like art on the wall and the matte screen handles daylight well. Picture quality is judged good but not class-leading, and some find the art subscription and bezel extras annoying.
- Art ModePraisedOwners say Art Mode makes the TV look like a framed picture rather than a black screen.
- GlarePraisedThe matte screen is said to handle window light and reflections better than glossy panels.
- Picture qualityMixedReviewers call the picture good but note it trails Samsung's brighter QLED sets on contrast and HDR punch.
Questions and answers
- What is Art Mode?
- It displays paintings and photos on the screen when you are not watching TV, with a motion sensor that turns the display on when someone enters the room.
- Does it come with a bezel?
- It ships with a black bezel; other colors and styles are sold separately as magnetic frames.
- What is the One Connect box?
- A separate box that holds the inputs and connects to the TV by a single thin cable, so devices and cables can sit away from the screen.
- Is it good for gaming?
- It has a 120 Hz panel and low input lag for its class, but it is not Samsung's gaming-focused line and lacks some enthusiast features.
- Can I hang it flush to the wall?
- Yes, the included slim wall mount lets it sit close to the wall like a framed picture.
- Do I need a subscription for art?
- You can display your own photos for free; Samsung's curated art store requires a subscription.
