
Price facts
- Lowest price today: $19.99 at Avon (checked Nov 15, 2026).

So Soft is a lightweight face cream built around breathable, cloud-like hydration and a soft, smooth finish. It suits shoppers who want a moisturizer that sinks in quickly and layers well under makeup or sunscreen. Its 4.8 average from 394 ratings puts it among the better-liked creams in its class, though the light texture means very dry skin may want something richer.
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Lowest price we've seen: $19.99 on Nov 15 at Avon. Tracked across 4 stores since Nov 15.
Ratings are very high, with 4.8 out of 5 across 394 ratings. Buyers consistently describe it as light and comfortable on the skin.
So Soft is a lightweight cream for the skin. It is breathable and melts into skin.
It gives hydration and leaves a soft, smooth finish.