StoreDeal.ai store
Shop
  • Deals
  • Deal checker
  • Black Friday
  • Buying guides
  • Brands
  • Stores
Travel
  • Flight deals
  • Hotel deals
Company
  • Research
  • Press
  • deal.ai apps
Black Friday 2026
  • Walmart
  • Best Buy
  • Target
  • TVs
  • Laptops
  • Headphones
  • Apple
  • Gaming
  • Vacuums
  • Kitchen
  • Toys
  • Smartwatches
  • Tablets
  • Furniture
  • Mattresses
© Deal.ai Inc.
TermsPrivacy
Deal.ai › Sony › Projectors
Sony
Sony Bravia Projector 7 4K HDR Laser Projector

Sony Bravia Projector 7 4K HDR Laser Projector

Best price now

$6,998.00at Best BuyChecked Nov 9

Prices are checked against each store and labelled with when. Store links may earn us a commission. Price via Klarna.

Visit Best Buy

Ask our agent about this product

It checks today's price at every store, compares the alternatives and answers in about a minute.

Enter to send, Shift+Enter for a new line

Price facts

  • Last seen at $6,998.00 at Best Buy on Nov 9.

Our take on the Sony Bravia Projector 7 4K HDR Laser Projector

The Bravia Projector 7 is Sony's entry laser home theater projector, a 4K HDR model built around the X1 Ultimate processor and a blue laser light source rated for roughly 20,000 hours. It stands out for Sony's accurate out-of-box picture, strong HDR tone mapping and four HDMI inputs, and it fits dedicated dark rooms where a projector replaces a large TV. Against rivals like the Epson LS12000 and JVC DLA-NZ7 it gives up some black-level depth and brightness headroom, but owners and reviewers rate its color and motion handling highly.

Best forDedicated dark home theater roomsMovie and streaming fans who want accurate colorBuyers upgrading from lamp projectorsSony ecosystem users with a Bravia TV or soundbar
Pros
  • Accurate, natural color straight out of the box
  • Laser light source with long life and no lamp swaps
  • Four HDMI 2.1 inputs with HDCP 2.2
  • Strong HDR tone mapping and motion handling
  • Motorized lens memory makes 16:9 and 2.35:1 switching easy
Cons
  • Black levels trail JVC and higher-end Sony models
  • Manual focus and vertical-only lens shift
  • No 3D support
  • Brightness is modest for large screens or lit rooms
  • Fan noise is audible in quiet scenes at high brightness

Sony Bravia Projector 7 4K HDR Laser Projector prices at every store

  • Best BuyNew

    In stock

    $6,998.00Free shippingChecked Nov 9
    Visit Best Buy

Store links may earn us a commission. Price via Klarna.

Sony Bravia Projector 7 4K HDR Laser Projector price history

Lowest price we've seen: $6,998.00 on Nov 9 at Best Buy. Tracked across 1 store since Nov 9.

What reviewers say

Reviewers and owners praise the Bravia Projector 7 for its accurate, film-like picture and reliable laser light source. Most criticism centers on black-level depth and brightness compared with pricier rivals, plus the manual focus and vertical-only lens shift.

What people mention
  • Picture qualityPraisedOwners call the image accurate and film-like, with strong detail and HDR handling.
  • Black levelsCriticisedReviewers say dark scenes look less deep than on JVC and step-up Sony models.
  • BrightnessMixedIt is fine for typical screens in dark rooms but dims on very large or lit screens.
  • Laser light sourcePraisedBuyers value the long life and consistent brightness with no lamp replacements.
  • SetupMixedLens memory helps, but manual focus and vertical-only shift make placement fussy.
  • NoiseMixedIt runs quietly at low brightness but the fan is noticeable at higher output.

Specifications

Screen Resolution
3840x2160 (4K Ultra HD)Source
Lens Shift Control
ManualSource
USB Type
USB-ASource
HDCP Version
2.2Source

Questions and answers

Is the Bravia Projector 7 worth it over a cheaper 4K projector?
If you want Sony's color accuracy, laser reliability and four HDMI inputs, yes. Budget models can match brightness but usually trail on color and motion.
How does it compare with the Sony Bravia Projector 8?
The Projector 8 is brighter and has better black levels and a motorized lens. The Projector 7 is the value pick for smaller, dark rooms.
How long does the laser last?
Sony rates the laser at about 20,000 hours, which covers years of typical movie use without a lamp change.
Does it support 3D?
No. This model has no 3D support, unlike some older Sony projectors.
What screen size does it suit?
It works best on screens up to around 120 inches in a dark room. Larger screens will look dimmer.
What is in the box?
The projector, remote control and power cable. HDMI and other cables are not included.
Where is the Sony Bravia Projector 7 4K HDR Laser Projector cheapest?
At Best Buy, for $6,998.00, as of our latest check.

Stores we've priced the Sony Bravia Projector 7 4K HDR Laser Projector at

  • Best Buy deals and prices

More from Sony

  • S
    Sony Bravia FW50EZ20L 50" 4K HDR Display
    Sony Bravia FW50EZ20L 50" 4K HDR Display
  • S
    Sony PlayStation 5 Slim 1TB Fortnite Cobalt Star Bundle
    Sony PlayStation 5 Slim 1TB Fortnite Cobalt Star Bundle
  • P
    PlayStation 5 Digital Edition - 825GB
    PlayStation 5 Digital Edition - 825GB
  • N
    NBA 2K26 PlayStation 5 Bundle
    NBA 2K26 PlayStation 5 Bundle
  • P
    PlayStation 5 Digital Console Slim - ASTRO BOT Bundle
    PlayStation 5 Digital Console Slim - ASTRO BOT Bundle
  • S
    Sony K55XR80M2 55 Inch Bravia 8 QD-OLED TV
    Sony K55XR80M2 55 Inch Bravia 8 QD-OLED TV
  • S
    Sony K55XR80 55 Inch Imax Bravia OLED 4K TV
    Sony K55XR80 55 Inch Imax Bravia OLED 4K TV
  • S
    Sony LinkBuds Fit True Wireless Noise Canceling Earbuds
    Sony LinkBuds Fit True Wireless Noise Canceling Earbuds
All Sony deals and products →

More home theater projectors

  • E
    Epson Home Cinema LS5000 4K Laser Projector
    Epson Home Cinema LS5000 4K Laser Projector
  • E
    Epson LS9000 4K HDR 3LCD Laser Projector
    Epson LS9000 4K HDR 3LCD Laser Projector
  • E
    Epson QL3000 4K HDR High-Lumen 3LCD Laser Projector
    Epson QL3000 4K HDR High-Lumen 3LCD Laser Projector
  • E
    Epson QL7000 4K HDR High-Lumen 3LCD Laser Projector
    Epson QL7000 4K HDR High-Lumen 3LCD Laser Projector
  • E
    Epson Home Cinema 4010
    Epson Home Cinema 4010
  • E
    Epson Home Cinema 980 3LCD 1080p Projector
    Epson Home Cinema 980 3LCD 1080p Projector
  • E
    Epson EpiqVision EF12 Home Theater
    Epson EpiqVision EF12 Home Theater
  • E
    Epson Pro Cinema
    Epson Pro Cinema
App Control
YesSource
Type of Projector
StandardSource
Color
WhiteSource
Image Settings
FocusSource
USB Version
USB 2.0 (480Mbps)Source
Aspect Ratio
16:9Source
12v trigger
1Source
No. of HDMI (pcs)
4Source
3D
NoSource
Technology
LaserSource
Focus
ManualSource
HDR
YesSource
Lens Shift Adjustment
VerticalSource
USB In
2Source
Inputs
USBSource