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Deal.ai › Sony
Sony
Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV

Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV

4.3(74 ratings)

Best price now

$1,398.00at Abt Electronics & AppliancesChecked 1 h ago

Compared across 11 stores. Prices are checked against each store and labelled with when.

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Price facts

  • Lowest price today: $1,398.00 at Abt Electronics & Appliances (checked Nov 12, 2026).
  • Checked at 11 stores.

Our take on the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV

The Sony BRAVIA 7 II is a 55-inch 4K Google TV built on an RGB LED backlight, with individually controlled red, green and blue LEDs instead of a white backlight and color filter. That design gives it a wide color gamut and strong peak brightness, and Sony pairs it with the XR Processor, XR Motion Clarity at a 120Hz panel and X-Wide Angle so color holds up from the sides of a room. It covers Dolby Vision, HDR10 and HLG, has four HDMI inputs with VRR for consoles, and runs Google TV with a voice remote. Against Mini LED rivals it trades some black-level precision for purer color and wider off-axis viewing; owners rate it well overall, with the usual complaints about blooming in dark scenes and the price of stepping up from mainstream LCD sets.

Best forFamily rooms with wide seatingMovies and streaming in Dolby VisionPS5 and Xbox gaming at 120HzBright rooms that need high peak brightness
Pros
  • True RGB LED backlight gives pure, saturated color
  • X-Wide Angle keeps color stable from the sides
  • 120Hz panel with VRR and XR Motion Clarity
  • Four HDMI inputs plus two USB ports
  • Google TV with voice remote and NextGenTV tuner
  • Dolby Vision, HDR10 and HLG support
Cons
  • RGB LED still shows some blooming around bright objects on dark scenes
  • Peak brightness trails the brightest Mini LED sets
  • No anti-glare coating as aggressive as some rivals
  • Built-in sound is decent but not a match for a soundbar

Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV prices at every store

  • Abt Electronics & AppliancesNew

    In stock

    $1,398.00Free shippingChecked 1 h ago
    Visit Abt Electronics & Appliances
  • SonyNew

    In stock

    $1,399.99Free shippingChecked 1 h ago
    Visit Sony
  • PC Richard & SonNew

    Availability unknown

    $1,398.00Checked 1 h ago
    Visit PC Richard & Son
  • ShopSimonNew

    Availability unknown

    $1,398.00Checked 1 h ago
    Visit ShopSimon
  • Best BuyNew

    Availability unknown

    $1,399.99Free shippingChecked 1 h ago
    Visit Best Buy
  • CrutchfieldNew

    Availability unknown

    $1,399.99Checked 1 h ago
    Visit Crutchfield
  • Schaefer'sNew

    Availability unknown

    $1,399.99Checked 1 h ago
    Visit Schaefer's
  • Jetson's ApplianceNew

    Availability unknown

    $1,399.99Checked 1 h ago
    Visit Jetson's Appliance
  • NFMNew

    Availability unknown

    $1,399.99Checked 1 h ago
    Visit NFM
  • Standard TV & ApplianceNew

    Availability unknown

    $1,399.99Checked 1 h ago
    Visit Standard TV & Appliance
  • DoorDashNew

    Availability unknownSold by Best Buy US

    $2,099.99Checked 1 h ago
    Visit DoorDash

Also available at

  • Kaybee SecurityCheck price at Kaybee Security

Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV price history

Lowest price we've seen: $1,398.00 on Nov 12 at Abt Electronics & Appliances. Tracked across 11 stores since Nov 12.

What reviewers say

  • 4.3 / 574 ratings

Owners rate the BRAVIA 7 II highly, praising its color purity and off-angle viewing. Complaints center on blooming in dark scenes and brightness that falls short of the top Mini LED models.

What people mention
  • ColorPraisedOwners say the RGB backlight produces rich, natural color that stands out from standard LED sets.
  • Viewing anglePraisedReviewers note color stays consistent when watching from the side of the room.
  • BloomingCriticisedSome owners see halos around bright objects against dark backgrounds.
  • BrightnessMixedBrightness is strong for most rooms but below the brightest Mini LED rivals.
  • MotionPraisedSports and fast action look smooth thanks to the 120Hz panel and motion processing.
  • SoundCriticisedBuilt-in audio is serviceable but owners often add a soundbar.

About the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV

The Sony BRAVIA 7 II is a 55-inch 4K HDR Google TV with an RGB LED display.

Screen size
55 inches
Series
BRAVIA 7 II
Display type
RGB LED
Resolution
4K
HDR formats
HDR10, HLG, Dolby Vision
Refresh rate
120 Hz
VRR
Supported
Processor
XR Processor
Smart platform
Google TV
Remote
Voice remote control
Wi-Fi
Built-in
Bluetooth
Built-in
HDMI inputs
4
USB ports
2
Audio output
1 x digital audio output
Tuner
Built-in, NextGenTV support
Panel
Flat (not curved)
Color
Black
Mounting

Specifications

Color
Black
Display Type
RGB LED
High Dynamic Range (HDR)
true
High Dynamic Range (HDR) Type
HDR10, HLG, Dolby Vision
Screen Size
55
Outdoor
false
Series
BRAVIA 7 II

Questions and answers

What makes the RGB LED backlight different?
It uses separate red, green and blue LEDs rather than a white backlight with a color filter. That gives purer color and better brightness without washing out saturation.
Is it good for PS5 and Xbox gaming?
Yes. It has a 120Hz panel, VRR support and four HDMI inputs, so current consoles can run at high frame rates.
How does it compare with the first BRAVIA 7?
The II moves to a True RGB LED backlight, which sharpens color purity and brightness. The XR processor and Google TV platform carry over.
Does it support Dolby Vision and Dolby Atmos?
It supports Dolby Vision, HDR10 and HLG for picture. Audio uses Acoustic Multi-Audio+ with 3D Surround Upscaling rather than native Dolby Atmos decoding.
Can it be wall-mounted?
Yes, it is wall-mountable and uses a standard VESA pattern. A slim wall mount suits its flat panel.
What is in the box?
The TV, a voice remote, a tabletop stand and power and setup accessories. A wall mount and HDMI cables are not included.
Where is the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV cheapest?
At Abt Electronics & Appliances, for $1,398.00, as of our latest check.
What do buyers say about the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV?
Rated 4.3 out of 5 from 74 ratings.
Where can I buy the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV?
12 stores we checked sell it, including Abt Electronics & Appliances, PC Richard & Son, ShopSimon, Sony, Best Buy.

Stores we've priced the Sony K55XR70M2 55" BRAVIA 7 II 4K HDR RGB LED Google TV at

  • Abt Electronics & Appliances deals and prices
  • Best Buy deals and prices
  • Crutchfield deals and prices
  • doordash.com deals and prices
  • Jetson's Appliance deals and prices
Wall-mountable
Use
Indoor (not for outdoor use)
Smart TV
true
Resolution
4K
Remote Control Type
Voice Remote Control
Picture Processor
XR Processor
Curved Panel
false
Refresh Rate
120
VRR Support
true
LED
true
Built-In WiFi
true
Bluetooth
true
Number of HDMI Inputs
4
Number of USB Ports
2
Built-in-Tuner
true
NextGenTV Support
true
Output Connectors
1 x Digital Audio Output
Wall-Mountable
true
Smart Platform
Google TV
  • NFM deals and prices
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