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The TCL NXTFRAME 55A300W is a 55-inch 4K QLED television built to look like art when it is off. Its white, flat frame and slim 1.1-inch depth let it sit close to a wall, and an anti-glare screen plus a matte finish keep reflections down in bright rooms. It runs Google TV with Google Assistant and works with Alexa and Siri, so it covers the major streaming apps and voice control. The trade-off is a 60 Hz panel, so it trails 120 Hz sets for fast gaming and sports motion. It suits buyers who want a living-room TV that doubles as decor more than competitive gamers.
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Lowest price we've seen: $697.99 on Nov 9 at Electronic Express. Tracked across 8 stores since Nov 9.
Owners rate it highly, mostly for its looks and glare handling. The common complaints are motion smoothness at 60 Hz and sound quality.
