Seventh Generation Easy Dose is an ultra-concentrated liquid detergent in a 23.1 fl oz bottle that cleans 66 loads with one firm squeeze per wash. It uses 60% less plastic and 50% less water than standard liquids, and it is free of parabens, sulfates and triclosan, with a lavender scent. The small bottle suits apartments and small laundry spaces where a 100 oz jug is awkward to store. Against mainstream detergents it gives up some stain-fighting power on heavy soil, and the dose-per-squeeze format takes getting used to, but buyers rate it highly for plant-based cleaning and low packaging waste.
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With 4.6 out of 5 from 2,167 ratings, buyers mostly praise the cleaning on everyday loads, the compact bottle and the low-waste packaging. Complaints center on tough stains and on getting the squeeze dose right.
This is an ultra-concentrated liquid laundry detergent from Seventh Generation, in the Easy Dose format. It cleans deep down, including tough stains, with one firm squeeze. It has a lavender scent.
The formula is paraben-free, sulfate-free and triclosan-free. Because it is concentrated, the bottle uses 60% less plastic and 50% less water than traditional liquid laundry detergents.
The bottle holds 23.1 fluid ounces and gives enough detergent for 66 loads. Its smaller size takes up less storage space and is easy to carry to a community laundry room.
