Does the matte finish really stop reflections?

A non-reflective surface is the point of this backdrop. It scatters light instead of bouncing it, so direct flash and softboxes are less likely to show as hot spots. Keep lights angled away from the surface for the cleanest result.

Can I use it for product photos as well as portraits?

Yes. The watercolor star print works behind small products, flat-lays and portraits. For strict catalog shots that need a plain background, a neutral seamless is a better fit.

How do I get rid of creases after shipping?

Printed fabric backdrops usually arrive folded. Hang it or stretch it on a frame for a day, or steam it gently from the back. Avoid ironing directly on the printed side.

Is it black or pastel?

The design is a watercolor star pattern, and the listing also calls it a black backdrop. Expect a dark base with the star motif rather than a solid black studio background.

Can I hang it on a standard backdrop stand?

It is made to hang behind a subject on a typical indoor backdrop support. Check the listed dimensions against your stand and frame before you set up a shoot.