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The YETI Hopper M30 is a large soft-sided tote cooler built for day trips, tailgates and camping. Its standout feature is the MagShield Access: a wide magnetic mouth that stays open while you load and seals with a push, replacing the zipper found on most soft coolers. It holds a serious amount of food, drinks and ice, and the HitchPoint Grid lets you clip on YETI accessories. It suits buyers who want a tough, easy-to-load cooler and will carry it by hand or over the shoulder; rivals like the Hopper Flip 18 are smaller and zippered, while hard coolers hold cold longer but weigh far more.
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Owners rate the M30 highly for its tough build and the magnetic lid, which makes loading far easier than a zipper. The main complaints are the weight when full and the care needed to get the MagShield to seal properly.
The YETI Hopper M30 Tote is a large, soft-sided cooler with the portability of a tote bag. It has a wide mouth for packing drinks, food and ice. It also fits a wine bottle.
MagShield Access uses magnets to make a leak-resistant closure. The cooler stays open while you load it and closes with a gentle push. The DryHide shell is made of high-density fabric that resists punctures, UV rays and mildew. ColdCell closed-cell foam insulation helps keep contents cold longer.
The liner has RF-welded seams with no stitching, so the interior is leakproof. The carry points are reinforced and double-stitched for hauling heavy loads. The HitchPoint Grid lets you attach accessories such as the Rambler Bottle Sling or the SideKick Dry Gear Case.
