Best Gucci eau de parfum perfumes

Start with Gucci Bloom Eau de Parfum — the most universally loved of the house's florals: a soft, creamy tuberose-and-jasmine white floral that reads elegant rather than sweet, and it wears well from desk to dinner.

Who the others suit:

• Flora Gorgeous Gardenia — if you like your florals bright and fruity; gardenia with a pear-and-red-berry lift, and the most-reviewed pick here.
• Guilty Pour Femme — for something warmer and more sensual: peony and lilac over a patchouli-amber base, a good evening scent.
• Guilty Elixir Pour Femme — the richest option, an ambery floral with vanilla and tonka; best for cool weather and nights out.
• Flora Gorgeous Jasmine — a clean, airy jasmine for anyone who finds gardenia too heavy.
• Gucci Bloom Intense — Bloom's deeper, patchouli-and-coconut take, if the original feels too light.

Tip: sample the Guilty line before committing — it's the most divisive of the family.